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Ogilvy has been creating impact for brands through iconic, culture‑changing, value‑driving ideas since the company was founded 75 years ago. It builds on that legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across more than 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC.
OVERVIEW
We are seeking a highly motivated and experienced Social Media Manager to join our dynamic Social team. This role is pivotal in managing key client social media accounts end‑to‑end, leading daily operations, and ensuring the seamless execution of social strategies. The Social Media Manager will be the primary day‑to‑day client liaison, a strong project leader, and a mentor to junior team members, enabling senior leadership to focus on overarching strategic development and innovation.
KEY RESPONSIBILITIES
- Client Account Management & Relationship Building: Serve as the primary day‑to‑day point of contact for assigned social media clients, fostering strong, trusted relationships.
- Manage client expectations, feedback, and approvals efficiently and proactively.
- Lead routine client meetings, present campaign updates, and articulate performance insights.
- Identify and flag potential client issues or opportunities to the Senior Social Manager.
- Project & Campaign Leadership: Own and execute the end‑to‑end project management of social media campaigns, from planning and briefing to execution and reporting.
- Develop detailed project timelines, manage budgets, and ensure timely delivery of all social assets and campaigns.
- Effectively coordinate with internal teams (Creative, Media, PR, Strategy) and external partners to ensure integrated campaign delivery.
- Streamline workflow processes and reporting mechanisms to maximize efficiency.
- Content Strategy Execution & Oversight: Translate approved social media strategies into actionable content calendars and editorial plans.
- Oversee the development, review, and approval of all social media content (copy, visuals, video) to ensure brand alignment, quality, and strategic objectives are met.
- Contribute to and oversee the production of visual content, including basic photo and video editing for social platforms.
- Manage community engagement, ensuring timely, on‑brand, and effective responses.
- Stay abreast of platform changes, trends, and best practices to optimize content performance.
- Performance Monitoring & Reporting: Monitor social media performance using available analytics tools (e.g., Brandwatch, GWI, Sprout Social and native platforms).
- Prepare comprehensive performance reports, extracting key insights, identifying trends, and providing actionable recommendations for optimization.
- Present performance findings to clients, demonstrating ROI and strategic value.
- Team Supervision & Mentorship: Directly supervise, guide, and mentor Social Media Executives and Interns, delegating tasks effectively and providing constructive feedback.
- Support the professional development of junior team members, fostering a culture of continuous learning and excellence.
- Ensure adherence to best practices, operational processes, and quality standards across all team outputs.
- New Business Support: Assist the Senior Social Manager in compiling data, research, and insights for new business proposals and pitches.
- Contribute to the development of social media solutions for new client opportunities.
REQUIREMENTS
- Bachelor's degree or diploma in Marketing, Communications, Public Relations, or a related field.
- 4‑6 years of proven experience in social media management, client servicing, and/or account management, preferably within an agency or multi‑national environment.
- Demonstrated expertise in social media communications, including platform nuances (Facebook, Instagram, TikTok, LinkedIn, XHS, YouTube, etc.), content formats, and community management best practices.
- Proficiency in basic photo and video editing software (e.g., Canva, CapCut, Adobe Express, or similar tools) for social media content creation.
- Strong project management skills with a track record of delivering high‑quality work on time and on budget.
- Excellent client relationship management and communication skills (written and verbal).
- Proven ability to lead and mentor junior team members, providing clear direction and support.
- Analytical mindset with experience in social media reporting and extracting actionable insights.
- A keen interest in emerging social media trends, technologies, and an earned‑first approach to communications.
- Ability to work collaboratively with cross‑functional teams and manage multiple projects simultaneously.
HOW WE’LL SUPPORT YOU
Ogilvy celebrates its people fully, enthusiastically, and unhesitatingly. We’ll empower you with the tools you’ll need to succeed, grant you the autonomy to seek new paths, and provide opportunities to work with experts across the Ogilvy network. Join us and create work you’ll be proud of, with teammates you’ll be proud to call colleagues.
Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. If you need reasonable accommodation with the application process, please contact accommodations@ogilvy.com (this contact is only for candidates who are requesting accommodation). Emails for other purposes, including application status requests, will not receive a response.