Social Media Coordinator

Hero Esports; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Part time

Job summary

A leading esports company in Kuala Lumpur is seeking a freelancer/contractor for community management. The role involves overseeing esports communities, crafting content, and building relationships with influencers. Candidates should have over a year of experience in community management, along with strong social media skills. A passion for gaming and understanding of Southeast Asian gaming culture are essential. Fluency in English is required, with Tagalog as a plus.

Qualifications

• 1+ years in game/esports community management.
• Strong MCN experience, familiarity with local esports MCNs is a plus.
• Exceptional communication and problem-solving skills.

Responsibilities

• Oversee daily operations of game & esports communities.
• Craft culturally-relevant content for games and esports.
• Scout and manage partnerships with influencers and clubs.
• Analyze data to refine strategies.
• Manage user feedback and community crises.

Skills

Social media proficiency

Content creation

Data analysis

Communication skills

Project management

Job description

Role： freelancer/ contractor

• Community Management: Oversee daily operations of game & esports communities across social media, forums, and groups. Implement strategies to boost engagement, retention, and build loyal user bases.
• Content Strategy: Craft high-quality, culturally-relevant content (text, video, live streams) for games and esports. Lead MCN-related content, including influencer programs and brand collaborations, to enhance brand presence.
• Relationship Building: Scout and nurture local gaming/esports influencers, manage partnerships with clubs, event organizers, and media, and drive collaborative projects.
• Data - Driven Decisions: Analyze community, content, and user data to refine strategies, ensuring key performance indicators are met.
• User & Crisis Handling: Gather user feedback, collaborate with internal teams for improvements, and manage community crises to safeguard brand reputation.

Qualifications

• Experience: 1+ years in game/esports community management. Strong MCN experience, familiarity with local esports MCNs a plus.
• Skills: Proficient in social media & community tools, excellent content skills, data analysis ability. English - fluent; Tagalog proficiency is an advantage.
• Abilities: Exceptional communication, market - sensing, project management, and problem - solving skills.
• Passion: Deep love for gaming and esports, understanding of Southeast Asian gaming culture.