Official Website: http://ladybossfoodie.com/
We're looking for a creative executor who can think like a marketer. Your primary role is to translate brand vision into emotionally resonant, high-performing video content for social media.
Areas of Responsibility
1. Content Creation & Editing (70%)
- Identifying trending trends that are relevant to platform.
- Curating content calendar for our brands (ladybossfoodie / auntie chia's)
- Crafting video script, strategy and editing framework based on Quarter's focus.
- Create POV-style food content and lifestyle storytelling.
- Repurpose footage for multiple platforms with contextual tweaks
- Ensure tone consistency: warmth, authenticity, "comfort after work" brand feel.
2. Marketing Storytelling (20%)
- Brainstorm weekly ideas aligned with campaigns (e.g. CNY, promotions, founder stories etc)
- Draft short video scripts and hooks (why people should care).
- Analyse and provide constructive feedback on content angle and insights.
- Work closely with founder for story-based projects.
3. Collaboration & Coordination (10%)
- Work with graphic designer on text overlays / thumbnails
- Liaising & managing with outsourced editor/content creator for content creation.
- Organize content folders, shot lists and publishing schedules with e-comm exec.
Requirements
- Minimum 2 years experience in marketing/content field
- Must have experienced in video editing.
- Must have experience in Capcut / Premiere / DaVinci.
- Understand pacing, transitions, audio timing and most importantly, storytelling rhythm.
- Must know Chinese (our main customer is Chinese, non-halal)
Benefit Package:
- Remote working hybrid (4 days in office, 1 day WFH)
- EPF, SOCSO, EIS Contribution
- Annual Increment
- Performance Bonus
- Annual Leave
- Medical Leave
- Compassionate Leave
Our Culture:
- We look at impact and end result, hence no clock-in/clock out.
- We embrace honest communication - if you feel that something is not right, please speak out.
- And yes, no lengthy approval process just to get things done (we move extremely fast!