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A digital marketing firm in Kuala Lumpur is seeking a Search Engine Optimisation Specialist to enhance website visibility and drive organic traffic. Responsibilities include developing SEO strategies, optimizing website content, and monitoring performance using tools like Google Analytics. Candidates should have hands-on experience with WordPress, strong analytical skills, and a good understanding of SEO fundamentals. This role offers a competitive remuneration package and flexible hybrid working arrangements.
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Key Responsibilities
Strategy Development: Plan and execute SEO strategies to improve website visibility and organic traffic.
Keyword Research: Identify and prioritize relevant, high-performing keywords to guide optimization efforts.
On-Page & Content Optimization: Optimize content, meta tags, headings, and internal linking to enhance rankings and user experience.
Technical SEO: Conduct audits, troubleshoot issues, and ensure websites are search engine-friendly.
WordPress & Custom Site Management: Manage SEO tasks in WordPress and address optimization challenges in custom-built sites.
Link Building: Develop strategies to acquire high-quality backlinks.
Performance Monitoring: Track KPIs using tools like Google Analytics, Search Console, and SEMrush, and prepare regular performance reports.
Competitive Analysis: Monitor competitors and identify opportunities to improve rankings.
Collaboration: Work with developers, designers, and content writers to implement SEO best practices.
Algorithm Awareness: Keep up to date with search engine updates and adjust strategies accordingly.
Essential Skills & Qualifications
Strong knowledge of SEO fundamentals (on-page, off-page, and technical).
Hands-on experience with WordPress and familiarity with SEO challenges in custom sites.
Proficiency with tools like Google Analytics, Search Console, Screaming Frog, Ahrefs, or SEMrush.
Good understanding of HTML, CSS, and web technologies.
Strong analytical and problem-solving skills.
Attention to detail and ability to manage multiple projects.
Good communication skills to work effectively with cross-functional teams.
Thai language knowledge is an advantage, but not mandatory.
Competitive remuneration package
Flexible working arrangement (Hybrid)
Work-life balance
Monthly activity
Medical & Wellness claim
Replacement leave for Saturday public holidays
Salary match Number of applicants Skills match
Your application will include the following questions:
What can I earn as a Search Engine Optimisation Specialist