Senior Taiwan Influencer Marketing Lead - Beauty

MY Fimedia Network Technology; Kuala Lumpur; Hybrid; MYR 100,000 - 150,000; Full time

Job summary

A leading digital marketing firm in Malaysia is seeking an experienced professional for an influencer marketing role. You will develop creative content ideas, conduct product briefings, and collaborate with KOLs/KOCs/Influencers. The ideal candidate has at least 1 year of experience in influencer marketing, strong communication skills, and proficiency in Mandarin. This position plays a key role in analyzing social media trends and campaign performance to ensure brand consistency and quality.

Qualifications

• Minimum 1 year of experience in influencer marketing, KOL management, or content marketing.
• Strong understanding of social media platforms and current trends in Taiwan.
• Excellent communication skills to deal with influencers and partners.
• Ability to analyze data and translate insights into actionable improvements.

Responsibilities

• Develop creative content ideas and directions aligning with brand identity.
• Conduct product briefings and communicate objectives clearly.
• Review content drafts from KOLs/KOCs/Influencers for brand consistency.
• Monitor and analyze campaign performance to identify effective content.

Skills

Influencer marketing

Social media management

Communication skills

Creative content development

Data analysis

Trend analysis

Mandarin proficiency

Job description

A leading digital marketing firm in Malaysia is seeking an experienced professional for an influencer marketing role. You will develop creative content ideas, conduct product briefings, and collaborate with KOLs/KOCs/Influencers. The ideal candidate has at least 1 year of experience in influencer marketing, strong communication skills, and proficiency in Mandarin. This position plays a key role in analyzing social media trends and campaign performance to ensure brand consistency and quality.