Senior Regional Manager

Keypath Education Asia-Pacific; Johor Bahru; Hybrid; MYR 120,000 - 180,000; Full time

Job summary

An EdTech leader is seeking a Senior Regional Manager in Johor Bahru, Malaysia. This role involves spearheading market expansion for postgraduate degrees, managing partnerships with regional universities, and engaging with government bodies. Ideal candidates will have 10–15 years of business development experience and a strong understanding of the Southeast Asian education landscape. Flexibility in work location and frequent travel are expected.

Benefits

Flexible working arrangements

Equipment provided

Health and wellbeing programs

Learning and growth opportunities

Employee-led initiatives

Qualifications

• 10–15 years in business development, sales, or strategic partnerships.
• Experience with complex products and high-touch, high-commitment environments.
• Demonstrated success in building B2B partnerships across Southeast Asia.

Responsibilities

• Drive market expansion for undergraduate partners.
• Manage partnerships and relationships with universities.
• Engage with government agencies to enhance visibility.
• Lead marketing events to drive student enrolments.
• Provide insights to adjust strategy as needed.

Skills

Business development

Sales strategies

Stakeholder engagement

Communication skills

Market knowledge

Education

Bachelor’s degree in Business, Marketing, Education

Master’s degree preferred

Job description

Overview

At Keypath, we invite you to be part of something transformative. As a global EdTech leader, we collaborate with universities to create and deliver online education solutions that tackle global social and economic challenges.

Join our dynamic, fast-growing international team that thrives on collaboration, innovation, and lifelong learning. With offices in Australia and SE Asia, we are a global company.

Work Your Way: Flexibility is one of our core strengths. You choose where you work—home, office, or a hybrid.

This is a permanent, full-time position open to candidates located in Malaysia. Applicants must be Malaysian citizens or hold a valid permit to work in Malaysia.

Job Description

Keypath Education is searching for an ambitious and visionary Senior Regional Manager to spearhead the launch and growth of online international postgraduate degrees in the Southeast Asian market. This role focuses on driving market expansion for university partners, forging partnerships with education agencies, corporate sponsors, and government bodies, and building a strong network to elevate brand presence and student enrolment in the working professional market (post-experience postgraduate students).

Responsibilities

• Strategic Growth & Business Development
  • Co-develop go-to-market (GTM) strategy and lead GTM execution for a portfolio of online degrees with premium Australian universities.
  • Drive revenue through new market opportunities and strategic partnerships, including B2B channels such as international education agencies, employer channels, government bodies, or similar.
• Partnership & Relationship Management
  • Form and manage partnerships with SEA universities and Australian universities’ international teams, championing collaboration with Keypath.
  • Build relationships with education agencies, government bodies, corporate sponsors, and industry partners to unlock opportunities for innovation and growth.
  • Act as the key contact for regional relationships, including marketing, events, and sales agencies.
• Stakeholder & Government Engagement
  • Engage with government agencies and Australian diplomatic missions to advance awareness and penetration of the online portfolios, with university partners.
  • Represent university partners at industry events and delegations to enhance visibility.
  • Provide targeted advice to Keypath senior leaders on strategic stakeholder opportunities, including presenting to university leadership committees.
• Marketing & Event Coordination
  • Lead events-led GTM strategy to drive awareness and student enrolments.
  • Deliver premium in-market activity with high-quality events and activations for university partners.
  • Collaborate with Keypath marketing to ensure brand adherence across the student journey from event promotion to enrolment and articulation experience.
  • Serve as the main contact for regional marketing and events agencies.
• Performance & Reporting
  • Understand Keypath business strategy, OKRs, and levers to maximise outcomes.
  • Contribute to business forecasts and manage relevant regional P&Ls.
  • Meet and exceed targets across marketing funnel, including B2B leads, enrolments, and revenue.
  • Provide insights-led advisory to senior leadership and adjust strategy as needed.
• Compliance & Risk
  • Ensure compliance with university policies and regional regulatory requirements.

Qualifications

Education: Bachelor’s degree in Business, Marketing, Education, or related field; Master’s degree preferred.

Experience: 10–15 years in business development, sales, or strategic partnerships, ideally with high-touch, high-commitment, complex products.

Market Knowledge: Demonstrated success in go-to-market strategies and building B2B partnerships across Southeast Asia.

Financial Acumen: Ability to manage budgets, forecast revenues, and oversee regional P&Ls.

Stakeholder Engagement: Experience engaging diverse stakeholders from government bodies to corporate partners and recruitment agencies.

Communication Skills: Excellent English verbal and written communication; ability to represent the organization at senior/public levels.

Regional Expertise: Deep understanding of the Southeast Asian education landscape, regulatory considerations, and adult learner market experience preferred.

Travel: This position will require frequent travel to Singapore and throughout Malaysia.

Additional Information

Benefits and Rewards:

• Flexible working arrangements
• Equipment provided for success (e.g., laptop)
• Health and wellbeing programs including Employee Assistance Program and Mental Health Days
• Learning and growth opportunities (e.g., LinkedIn Learning, Career Development Programs)
• Employee-led initiatives and company events

Why Keypath?

• Global EdTech Leader: Join a growing industry.
• Transform the World: Contribute to upskilling and reskilling globally.
• Make an Impact: Help solve future economic and social challenges.

Join Keypath and make a difference. We welcome applicants from diverse backgrounds and strive for an inclusive recruitment process.