Senior PR Executive

UNAVAILABLE; Kuala Lumpur; Hybrid; MYR 100,000 - 150,000; Full time

Job summary

A public relations firm in Malaysia seeks a Senior Public Relations Executive to manage client information and promote their public profiles. The ideal candidate excels in communication, networking, and media monitoring, working within a team to develop client proposals and reporting. The role offers generous leave entitlements, hybrid working options, and comprehensive medical coverage.

Benefits

Generous leave entitlements

Office closure for World Mental Health Day

Cashless comprehensive medical coverage

Life and personal accident insurance

Hybrid working schedule

Phone Allowance

Responsibilities

• Liaising daily with clients and the media.
• Building relationships and networking with media.
• Monitoring various media for client opportunities.
• Working within an account team for PR activities.
• Preparing reports and attending client meetings.
• Writing and distributing press releases.
• Promoting news stories to the media.
• Collating and analyzing media coverage.
• Managing events like press conferences.
• Attending and promoting client events.
• Assisting with production of client publications.

Skills

Excellent communication skills

Excellent interpersonal skills

Good IT skills

Presentation skills

Initiative

Ability to prioritize and plan effectively

Awareness of different media agendas

Creativity

Job description

Job Description

Senior Public Relations Executives manage the information between organisations or individuals and the general public. They promote their clients to their intended audiences through news items, press releases and product placements. A PR Executive works within a wider team and aims to influence public opinion or behaviour without the use of paid advertising. By generating positive news coverage, achieving product placement without payment in broadcast, print and new media, and placing spokespeople as commentators, a Senior PR Executive works to proactively promote the profile and reputation of their clients.

Responsibilities

• liaising on a daily basis with clients and the media, often via telephone and email;
• relationship building and networking with colleagues, clients and the media
• monitoring the media, including newspapers, magazines, journals, broadcasts, newswires,
• Social media sites and blogs, for opportunities for clients;
• working as part of an account team to develop client proposals and implement the PR activity;
• preparing regular client reports and attending client meetings;
• researching, writing and distributing press releases to targeted media;
• promoting news stories and features to the media, known as \'selling in\';
• collating, analysing and evaluating media coverage;
• event management, including press conferences and promotional events;
• attending and promoting client events to the media;
• assisting with the production of client publications, such as in-house magazines;

Qualifications

• Excellent communication skills both orally and in writing
• Excellent interpersonal skills
• Good IT skills
• Presentation skills
• Initiative
• Ability to prioritize and plan effectively
• Awareness of different media agendas
• Creativity

Additional Information

• Generous leave entitlements, including birthday leave, rest day and family care leave.
• Office closure for World Mental Health Day 10th October.
• Additional Company closure for all 4 major festive Celebrations
• Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
• Life and personal accident insurance and group hospitalization and surgery.
• A hybrid working schedule and with Friday disconnects.
• Rest Relax & Recharge - office closure last week of December every year.
• Phone Allowance