Senior Performance Marketing Executive

Intrepid; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading Ecommerce solutions provider is seeking a Senior Performance Marketing Executive in Kuala Lumpur, Malaysia. The role focuses on managing digital marketing campaigns, developing strategies to meet client objectives, and optimizing performance across various online platforms. Ideal candidates have a background in ecommerce marketing, strong analytical skills, and proficiency in Google Ads and ecommerce marketplace platforms. Competitive compensation and a dynamic work environment are offered.

Benefits

Excellent and competitive compensation package

Opportunity for personal and professional development

International working environment

Qualifications

• 2+ years digital marketing/ecommerce marketing experience.
• Strong understanding of advertising success metrics.
• Fluent in English and adaptable in a fast-paced environment.

Responsibilities

• Manage and optimize campaigns to drive key KPI metrics.
• Develop marketing plans and KPIs with client teams.
• Create A/B testing frameworks for growth.
• Advise clients on optimization potential and insights.

Skills

Google Ads

Ecommerce Marketplace Search Ads

Facebook Ads

Tik Tok Ads

Analytics

Data Analysis

Media Planning

Education

Bachelor’s degree in Marketing, Media, Business or related fields

Tools

Google Analytics

Google Tag Manager

Job description

About Us

Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, a wide range of Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to our client base of leading international brands across all key marketplaces and social platforms in all 6 SEA countries. Brands love our regional presence, our excellent data-driven and growth-focused services which are enabled by the strongest team in the industry, and our advanced marketing and tech capabilities.

We are growing rapidly and as the exclusive partner of Flywheel in SEA, we offer many exciting opportunities to work with leading brands across multiple categories and key industry players. By joining us, you will work on the cutting edge of digital commerce in SEA, and experience what it takes to drive a successful ecommerce business end to end.

The Role

We are looking for a Senior Performance Marketing Executive to be based in Malaysia, who can drive forward our marketing services as a critical part of Intrepid’s overall business. This person will own the relationships with a variety of our leading Brand partners, manage best-in-class digital marketing and execute campaigns that are aligned with our clients’ objectives and help them seize the full potential of ecommerce-driven digital marketing.

Marketing Services includes paid performance marketing, ecommerce platform ads and social commerce for our clients.

Your responsibilities

• Setting up, managing, and optimizing campaigns to drive key KPI metrics across ecomm marketplaces, SEM (Google Shopping), and social media (Collaborative/CPAS).
• Work closely with client teams to develop marketing plans and KPIs, as well as ongoing reporting
• Manage revenue delivery and budget spend, including daily optimization and providing real-time targeting recommendations
• Create A/B testing frameworks and implementation to ensure consistent growth
• Manage Analytics and performance report sharing with clients, advising them on optimization potential and insights

Who we look for - the ideal profile

• Bachelor’s degree in Marketing, Media, Business or any related fields
• 2+ years (digital) marketing / ecommerce marketing experience, either working with ecommerce platforms, or a marketing role in a media agency / ecommerce enabler / distributor
• Extensive knowledge of Google Ads OR ecommerce Marketplace Search Ads essential (i.e. Lazada, Shopee)
• Experience in Facebook and Tik Tok Ads a plus
• Experienced in media planning, setting and managing budgets, optimizing ad performance, and negotiating with 3rd parties
• Experience in tracking (e-commerce tracking, Google analytics, Google tag manager, Facebook Pixel tracking, UTM, 3rd Party Ad Serving (Campaign Manager))
• Strong understanding of major advertising success metrics
• Familiar with measurement platforms like Google Analytics and Google Marketing Platform
• Strong analytical skills with excellent sense of data and numbers
• Able to quickly adapt and thrive in a fast-paced start-up and ecommerce environment
• Fluent in English
• Digital Marketing Certification on Meta (Facebook) and Google Ads and ecommerce, e.g. Shopee and Lazada, Marketing Solutions background are a plus

What we offer

• Excellent and competitive compensation package
• Professional and open international working environment – culturally integrating the best of all cultures to take the best of each and ensure we build an energetic, commercial, and fun working atmosphere.
• Ample opportunity for personal and professional development, both on the job and through regular training (Ecommerce topics, technical skills, soft skills and leadership training) made available on our proprietary learning platform
• You will work with many brilliant co-workers who are movers and shakers of the industry, as well as with leading brand and ecosystem partners across all categories to shape their presence across all ecommerce platforms in the years to come, and will have a broad view on the latest developments in the South East Asian e-commerce ecosystem.

Note: we will not be accepting any unsolicited resumes or CVs from headhunting or recruitment agencies at this point. Any CVs or profiles shared with us will not be entertained, and in the event of dispute, Intrepid will not be liable for any material compensation to third parties