Senior Media Planner

AnyMind; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading digital marketing firm in Kuala Lumpur seeks a dynamic Senior Executive, Media Planning. You will drive client success through tailored media strategies across various platforms like Google and TikTok. The ideal candidate will have up to one year of experience in a marketing agency or be a fresh graduate in business. This position offers a competitive salary, performance reviews, and exposure to new digital market trends within a vibrant international team.

Benefits

Competitive Salary

Performance Review (twice a year)

Yearly Performance Bonus

Annual MVP Awards

Dynamic work environment

Opportunity to explore new trends

Qualifications

• Up to 1 year of experience in Digital Marketing Agency as Media Planner/Account Manager or recent graduate.
• Detail-oriented with strong organizational skills.
• Fluency in English, both written and spoken.

Responsibilities

• Develop and execute strategic media plans aligned with campaign objectives.
• Improve client satisfaction and manage outcome-based goals.
• Identify growth opportunities for current advertisers.
• Collaborate with internal teams to drive campaign deliverables.
• Analyze and report on campaign performance.

Skills

Digital Marketing

Media Planning

Client Management

Data Analysis

Project Management

Education

Degree in Business or related field

Tools

Facebook Ad Manager

Google Ads

Google Analytics

Tiktok Ad Manager

Looker Studio

Job description

We are seeking a dynamic Senior Executive, Media Planning to drive client success and revenue growth. You'll deliver media strategies tailored to client goals, foster satisfaction, and identify innovative growth opportunities. You'll collaborate with internal teams to optimize performance, provide data-driven insights, and manage end-to-end deliverables. Join us to lead impactful advertising strategies and grow alongside top-notch clients and teams!

What You’ll Do

• Developing & Executing Media Plans: Crafting strategic media plans that align with campaign objectives across platforms such as Meta, Google, TikTok, XHS and other relevant channels.
• Advertiser Management & Growth: Deliver client-specific media and outcome-based goals while maintaining and improving client satisfaction levels. Translate business requirements and strategic direction into actionable processes and improve revenue across all assigned accounts.
• Revenue Growth: Identify growth hacking opportunities for current advertisers to accelerate their outcome goals. Participate in new business and pitch strategy development.
• Campaign/project management: Work closely with internal stakeholders; Ad Operations, Creative, Influencer Marketing and Publisher Growth teams to drive campaign performance and deliverables.
• Reporting: Analyze and report campaign performance with meaningful insights.
• Maintain Industry Knowledge: Keep abreast of industry trends, media trends, innovations and best practices across digital media platforms (Facebook, Google, TikTok, Programmatic and Mobile), data and technology.

Who You Are

• Ideally up to 1 year of experience in Digital Marketing Agency as Media Planner / Account Manager OR a fresh graduate with a degree in business or a related field.
• Experience in Facebook Ad Manager, Tiktok Ad Manager, Google Ads, Google Analytics tools, Programmatic, Looker Studio etc will be an added advantage.
• Proven media planning experience across multiple platforms for performance clients will be added advantage.
• Detail-oriented with the ability to take initiative, prioritize, multitask.
• Excellent organizational, project management, written and verbal presentation skills.
• Fluent in English, written and spoken.

Why You’ll Love It

• Competitive Salary
• Performance Review (twice a year)
• Yearly Performance Bonus
• Annual MVP Awards
• Work in a professional, active, international, dynamic environment.
• Good chance to explore new trends in the digital market.