Senior Marketing Executive

Apex Clinic Sdn. Bhd.; Kulai; On-site; MYR 150,000 - 200,000; Full time

Job summary

A healthcare clinic is seeking a Marketing Executive to plan and execute digital marketing campaigns across various platforms including Facebook and Instagram. The ideal candidate will manage performance reports, identify market trends, and collaborate with internal teams and external partners. Strong experience in SEO and SEM is essential for this role, which offers opportunities to develop innovative marketing strategies and campaigns.

Qualifications

• Experience in managing digital marketing campaigns across social media platforms.
• Strong analytical ability to evaluate marketing campaign performance.
• Familiarity with working in collaboration with internal and external teams.

Responsibilities

• Plan and execute SEO/SEM and marketing campaigns.
• Manage performance reports of digital campaigns against goals.
• Identify trends and optimize marketing spend based on insights.
• Collaborate with designers and external partners for marketing materials.

Skills

SEO

SEM

Digital marketing

Analytical skills

Content creation

Job description

● Plans and executes SEO/SEM, database marketing, and advertising campaigns.

● Manage & measure reports performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

● Identifies trends and insights and optimizes spend and performance based on the insights.

● Plan and create digital marketing campaigns on various social media and channels such as Facebook, Instagram, TikTok, Shopee, etc.

● Support for external revenue channel (eg: Lazada & Shopee Official Store)

● Collaborates with internal teams to create landing pages and optimize user experience.

● Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

● Collaborates with agencies and other vendor partners.

● Work closely with the team in developing an online plan/strategy as well as a creative and effective marketing campaign.

● Work closely with designers team to craft design material and online posting copy.

● Manage KOL and collaborate with vendor partners. Content sourcing from partners, brands, influencers, creatives.

● Assist with event campaigns, including working with vendors, event coordinators, and design teams for on-site collateral.

Application Questions

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a marketing executive?
• How many years of digital marketing experience do you have?
• Do you have experience with Search Engine Optimisation (SEO)?
• Do you have experience with Search Engine Marketing (SEM)?

What can I earn as a Marketing Executive