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A prominent sport-lifestyle retail company in Malaysia is seeking a Senior Marketing / E-COMM Executive. This role involves developing and implementing marketing strategies, managing campaigns across channels, and conducting market research. The ideal candidate will have experience in digital marketing, content creation, and SEO optimization, along with a relevant degree in Marketing or a related field. Excellent communication skills and proficiency in digital platforms are essential.
Collaborate with the Marketing Manager or Head of Marketing to develop and implement marketing strategies that align with the company's goals and objectives.
Plan, coordinate, and execute marketing campaigns across various channels, including digital, social media, email, and traditional advertising.
Create and manage content for marketing collateral, website, social media, and other platforms to ensure brand consistency and engaging messaging.
Conduct market research and competitor analysis to identify trends, opportunities, and potential threats to the business.
Analyze campaign performance data and use insights to optimize marketing strategies and improve ROI.
Develop and implement lead generation strategies to acquire and nurture potential customers.
Manage marketing budgets efficiently and provide regular reports on expenditure and return on investment.
Oversee digital marketing efforts, including social media, online advertising, SEO, and email marketing, to enhance the organization's online presence and engagement.
Work closely with other departments, including Sales, Product Development, and Customer Service, to ensure a cohesive approach to marketing.
Uphold and promote the organization's brand identity and values consistently in all marketing efforts.
Provide mentorship and guidance to junior marketing staff and contribute to their professional development.
Handle any other ad-hoc duties as assigned by superior.
Original Classic is a leading sport‑lifestyle retail company in Malaysia, established in 2005, that blends sport with lifestyle influences and strives to deliver quality products and services to customers.
Company: Novabridge Sdn Bhd — Posted 5 days ago