Senior Marketing Architect — SEA & India (Hybrid)

AVEVA; Kuala Lumpur; Hybrid; MYR 247,000 - 331,000; Full time

Job summary

A leading industrial software company is seeking a Senior Marketing Specialist for SEA & India in Kuala Lumpur. In this role, you will architect and execute integrated marketing strategies to drive sales and strengthen the company's brand presence. Ideal candidates will have over 4 years of B2B marketing experience, a strong understanding of the B2B sales cycle, and exceptional project management skills. We're looking for a data-driven marketer with proficiency in marketing automation and CRM tools, particularly in the industrial software sector. Hybrid working options are available.

Benefits

Parental leave

Flexible benefits

Group insurances

Car allowances

Qualifications

• 4+ years of B2B marketing experience with proven track record in the technology sector.
• Strong understanding of the complex B2B sales cycle.
• Exceptional project management skills in fast-paced environments.

Responsibilities

• Develop and execute regional marketing plans.
• Localize global campaigns for maximum impact.
• Manage the regional marketing budget to ensure ROI.
• Track and report on marketing-sourced pipeline and campaign ROI.
• Cultivate strategic alliances with industry stakeholders.

Skills

B2B marketing experience

Demand generation

Project management

Marketing automation proficiency

Cultural awareness

Account-Based Marketing (ABM)

Tools

Marketo

Salesforce

Job description

A leading industrial software company is seeking a Senior Marketing Specialist for SEA & India in Kuala Lumpur. In this role, you will architect and execute integrated marketing strategies to drive sales and strengthen the company's brand presence. Ideal candidates will have over 4 years of B2B marketing experience, a strong understanding of the B2B sales cycle, and exceptional project management skills. We're looking for a data-driven marketer with proficiency in marketing automation and CRM tools, particularly in the industrial software sector. Hybrid working options are available.