Senior Executive Trade Marketing

BJC Foods (Malaysia) Sdn Bhd; Shah Alam; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading food manufacturer in Malaysia seeks an experienced Trade Marketing Executive to develop and implement marketing strategies that enhance brand visibility and sales. The role involves managing product launches, creating marketing materials, and analyzing market trends. Candidates should have a Bachelor's degree in Marketing and several years of related experience. Excellent communication and project management skills are essential for success. Competitive perks and benefits are offered.

Benefits

Medical allowance

Dental coverage

Parking

Group hospitalization insurance

Group personal accident insurance

Qualifications

• Several years of experience in trade marketing, sales, or account management.
• Strong knowledge of the market, industry, competitors, and customers.
• Excellent communication, presentation, negotiation, and interpersonal skills.
• Creative thinking and problem-solving skills.

Responsibilities

• Create and implement marketing strategies to increase brand visibility.
• Plan and execute product launches, including sample orders and training.
• Create content and marketing assets for campaigns and trade shows.
• Identify opportunities for growth and analyse market trends.
• Maintain relationships with distributors and retailers.

Skills

Strong communication and presentation skills

Analytical skills

Project management experience

Proficiency in MS Office tools like Excel and PowerPoint

Ability to work well in a team

Education

Bachelor's Degree in Marketing, business, or a related field

Tools

MS Excel

MS PowerPoint

Job description

Overview

Trade marketing is a type of business-to-business (B2B) marketing that focuses on promoting products to distributors and retailers. Trade marketing jobs involve developing and implementing marketing strategies to increase brand visibility and sales.

Job Responsibilities

• Develop marketing strategies: Create and implement strategies to increase brand awareness and sales
• Manage product launches: Plan and execute product launches, including sample orders and training
• Design marketing materials: Create content and marketing assets for campaigns, trade shows, and exhibitions
• Analyse market trends: Identify opportunities for growth and analyse market trends
• Build relationships: Maintain relationships with distributors and retailers to ensure customer satisfaction
• Manage budgets: Allocate budgets and ensure trade marketing activities align with business objectives
• Coordinating withing departments: Coordinating with cross-functional teams, including marketing, sales, and supply chain, to ensure seamless execution of trade marketing activities
• Market research: Conduct market research and analyse to identify the needs, preferences, and behaviours of the target customers and channels

Skills

Strong communication and presentation skills, Analytical skills, Project management experience, Proficiency in MS Office tools like Excel and PowerPoint, and Ability to work well in a team. Staying updated on industry trends and best practices in trade marketing to drive continuous improvement.

Qualifications

Bachelor's Degree in Marketing, business, or a related field, as well as several years of experience in trade marketing, sales, or account management.

It’s essential to have strong knowledge of the market, industry, competitors and customers.

Additionally, excellent communication, presentation, negotiation and interpersonal skills are necessary.

Creative thinking and problem-solving skills are also important for this role.

Job Insights

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What\'s your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years\' experience do you have as a Trade Marketing Executive?
• Which of the following Microsoft Office products are you experienced with?
• Do you have experience in a sales role?
• How many years of project management experience do you have?
• How many years\' experience do you have in market research?

Company

Manufacturing, Transport & Logistics 51-100 employees

Established in 2001, BJC Foods Malaysia continues the rich and remarkable history of Berli Jucker Public Company Limited (BJC) that spans over 135 years to the forefront of trading, manufacturing and servicing fields in Thailand.

The company’s inception was first created through a partnership between the Berli and Jucker families. This was the first of many strong partnerships that led to one of the Kingdom of Siam\'s earliest and most successful trading companies.

BJC Foods (Malaysia) Sdn Bhd is the manufacturer & brand owner of Wise Potato Chips in Malaysia. BJC Foods (Malaysia) also are the Own Equipment Manufacturers (OEM) for multiple brands of potato chips and snack foods in the local and regional market.

We are an established corporation engaged in the manufacturing and distribution of fast moving consumer snacking products. In line with our expansion, we seek qualified candidates to join our team.

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Perks and Benefits

Medical Miscellaneous allowance Dental Parking Group Hospitalization, Group Personal Accident and

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