Senior Executive Marketing & Sales (Property)

Private Advertiser; Kuala Lumpur; On-site; MYR 150,000 - 200,000; Full time

Job summary

A prominent real estate developer in Kuala Lumpur is looking for a Senior Sales Executive to manage property marketing and execution from pre-launch to post-launch. This role involves coordinating marketing events, preparing campaign reports, and liaising with internal teams and agencies. The ideal candidate should have a diploma or degree in marketing with 3-5 years of related experience. Knowledge of digital marketing and strong communication skills are essential.

Qualifications

• 3-5 years of experience in property marketing or sales support.
• Understanding of the property project launch cycle.
• Experience in coordinating agencies and sales events.

Responsibilities

• Conduct market and pricing studies.
• Coordinate marketing execution for projects.
• Prepare reports on sales performance and campaign updates.

Skills

Property marketing

Digital marketing

Stakeholder management

Event coordination

Education

Diploma/Bachelor’s Degree in Marketing or related field

Tools

Microsoft Office (Excel, PowerPoint)

Canva

Job description

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Conduct ongoing market, competitor, and pricing studies; track new launches, promotions, positioning, and key market trends.

Consolidate insights into simple reports and recommendations to support pricing, campaign strategy, and sales planning.

Marketing Planning & Execution (Pre-Launch to Post-Launch)

Support end-to-end marketing execution for assigned projects (pre-launch, launch, and sustaining phases), ensuring timelines and deliverables are met.

Coordinate project marketing calendar including teaser, launch campaign, sales events, festive campaigns, and sustaining activities.

Coordinate with creative agencies and vendors to produce marketing materials, including (but not limited to) hoarding design/installation, project microsite and registration journey, brochures/flyers, videos, social media assets, scale model, show unit branding, and other collaterals.

Ensure all materials comply with brand guidelines, approvals, and relevant regulatory / compliance requirements where applicable.

Work with internal teams and/or agencies on digital campaigns (e.g., social media, Google/Meta ads, property portals) to generate quality leads and drive registrations.

Monitor basic campaign performance (leads, CPL, conversion, registrations) and coordinate optimisation actions with agencies.

Liaise with appointed real estate / marketing agencies on sales activities, events, and weekly sales progress updates.

Coordinate sales gallery activities and ensure sales tools/materials are updated and available for the sales team and agencies.

Events & On-Ground Activations

Plan and coordinate sales events, roadshows, exhibitions, and previews (including logistics, booth setup, staffing, and materials).

Work closely with vendors to ensure smooth event execution and post-event follow-up.

Reporting & Stakeholder Coordination

Prepare regular reports on sales performance, campaign updates, lead status, and marketing progress for internal stakeholders.

Coordinate internal approvals and alignments across relevant departments (Sales, Product, Design, Corporate Comms, Finance, Procurement, etc.).

Budget & Admin Coordination

Support marketing budget tracking for assigned projects, including PO/PR coordination, vendor quotations, invoice documentation, and cost control within approved budget.

Maintain proper filing/records for marketing materials, vendor agreements, and campaign documents.

Requirements

Diploma / Bachelor’s Degree in Marketing, Business, Mass Communication, Real Estate, or related field.

Minimum 3–5 years of relevant experience in property marketing and/or property sales support, preferably with a property developer, real estate agency, or marketing agency handling property accounts.

Strong understanding of property project launch cycle (pre-launch planning, launch execution, sustaining marketing).

Hands-on experience coordinating agencies/vendors, marketing collaterals, and sales events/roadshows/exhibitions.

Familiar with digital marketing and lead generation channels (property portals, social media campaigns, microsites/registration forms, WhatsApp/CRM follow-up flow is a plus).

Able to interpret basic performance metrics and prepare clear weekly/monthly updates.

Good communication and stakeholder management skills; able to work with internal teams and external agencies.

Strong coordination, timeline management, and attention to detail.

Proficient in Microsoft Office (Excel/PowerPoint); knowledge of Canva / basic design briefing is an added advantage.

Willing to work on weekends/after-hours when required for launches and events.

Unlock job insights

Your application will include the following questions:

What's your expected monthly basic salary? How many years' experience do you have as a Sales and Marketing Executive? How many years' experience do you have in the real estate industry? How much notice are you required to give your current employer?

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