Senior Executive, Card Usage & Portfolio

Aeon Credit Service; Kuala Lumpur; On-site; MYR 70,000 - 100,000; Full time

Job summary

A leading financial services provider in Kuala Lumpur is looking for a Senior Executive in Card Usage & Portfolio. This full-time role requires a minimum of 3 years’ experience in product or portfolio management. The successful candidate will analyze customer behavior and develop strategies to mitigate attrition. Strong analytical and communication skills are essential, along with proficiency in MS Office. If you're ready to drive strategic growth in the credit card portfolio, apply now!

Qualifications

• Minimum 3 years’ experience in product management, portfolio management or card operations in financial services.
• Strong analytical skills to derive insights from data.
• Proficient in communication and managing stakeholders.

Responsibilities

• Analyze customer behaviour and attrition trends in the credit card portfolio.
• Develop and implement strategies to reduce attrition.
• Collaborate with teams to design retention campaigns.

Skills

Analytical skills

Problem-solving skills

Communication skills

Stakeholder management

Creative mindset

Education

Tertiary qualification in Business, Finance, Marketing or related field

Tools

MS Office (Excel, PowerPoint)

Job description

Reporting to the Head of Card Usage & Portfolio, this full-time Senior Executive, Card Usage & Portfolio role is an exciting opportunity to join the dynamic team at AEON Credit Service (M) Bhd in Bangsar South, Kuala Lumpur. In this position, you will play a key part in driving the strategic direction and growth of the company's credit card portfolio.

What you'll be doing

• Analyze customer behaviour and attrition trends within the credit card portfolio to identify risk factors and opportunities for improvement.
• Develop and implement strategies aimed at reducing attrition.
• Collaborate with RU teams to design retention campaigns and initiatives tailored to at-risk customers.
• Monitor key performance indicators (KPIs) related to customer retention and attrition, providing regular reports to management.
• Conduct customer feedback surveys and analyze results to inform retention strategies and identify areas for enhancement.
• Stay updated on industry trends and competitor practices to develop best-in-class retention strategies.
• Assist in improving the accuracy of the Churn Predictive Model and incorporate the model into campaigns to mitigate attrition.
• Analyze demographic profiles of cardholders and turn insights into growth opportunities for the Credit Card Department.
• Design and execute campaigns using the RFM Model to increase specific and overall Credit Card Sales.

What we're looking for

• Minimum 3 years’ experience in product management, portfolio management or card operations in the financial services industry.
• Strong analytical and problem‑solving skills with the ability to derive insights from data.
• Excellent communication and stakeholder management skills to collaborate effectively with cross‑functional teams.
• Proactive and creative mindset to identify and implement innovative solutions.
• Tertiary qualification in Business, Finance, Marketing or a related field.
• Proficient in MS Office applications, particularly Excel and PowerPoint.

Apply now to become our next Senior Executive, Card Usage & Portfolio!

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