Sales & Marketing General Manager

EIK Engineering Sdn Bhd; Iskandar Puteri; On-site; MYR 300,000 - 400,000; Full time

Job summary

A leading engineering company in Malaysia is looking for a Sales and Marketing Manager to develop and implement integrated strategies while leading a sales team. The ideal candidate will have proven experience in sales management, strong analytical skills, and the ability to manage budgets. The role includes overseeing marketing campaigns and collaborating with various departments to enhance market presence. This position offers opportunities for growth in a reputable organization that specializes in innovative engineering solutions.

Qualifications

• Proven experience in sales and marketing management roles.
• Strong analytical skills for market and performance tracking.
• Excellent communication and negotiation skills.

Responsibilities

• Develop integrated sales strategies aligned with company objectives.
• Manage marketing campaigns across various channels.
• Prepare and manage sales and marketing budgets.
• Collaborate with cross-functional teams for alignment.

Skills

Sales strategy development

Market analysis

Team leadership

Brand management

Budget management

Job description

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Sales & Business Development

• Develop and implement integrated sales and marketing strategies aligned with company objectives
• Identify new market opportunities, customer segments, and revenue streams
• Set short- and long-term revenue, market share, and growth targets
• Monitor industry trends, competitive activity, and market conditions internationally
• Lead, coach, and manage the sales team to achieve and exceed targets
• Establish sales goals, KPIs, pricing strategies, and incentive plans
• Oversee key account management and major client relationships
• Improve sales processes, forecasting, and pipeline management

Marketing Management

• Oversee brand positioning, messaging, and go-to-market strategies
• Manage marketing campaigns across digital, traditional, and partner channels
• Ensure consistency of brand identity across all customer touchpoints
• Analyze campaign performance and ROI to optimize marketing spend

Financial & Performance Management

• Prepare and manage sales and marketing budgets
• Track performance metrics and provide regular reports to executive leadership
• Ensure efficient use of resources to maximize ROI

Cross-Functional Collaboration

• Work closely with operations, research & development, finance, and customer service teams
• Align sales and marketing efforts with product development and customer experience
• Represent the company in key negotiations, partnerships, and industry events

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Machinery & Automation 101-1,000 employees

EIK Engineering. Certified design and manufacturing organization specializing in amphibious excavator (aka marsh excavator or swamp excavator), application specific machines and wide range of high quality excavator attachments for various makes and models.

With a total of 300,000 square feet of production space supported by 300 employees and seasoned management staff, we are comfortably the largest attachment and swamp excavator manufacturer in the region.

Our designed products are recognized and sold internationally with market presence exceeding 50 countries.

In line with our expansion, we invite applicants who are energetic and ambitious to join and grow with us in the following positions.

EIK Engineering. Certified design and manufacturing organization specializing in amphibious excavator (aka marsh excavator or swamp excavator), application specific machines and wide range of high quality excavator attachments for various makes and models.

With a total of 300,000 square feet of production space supported by 300 employees and seasoned management staff, we are comfortably the largest attachment and swamp excavator manufacturer in the region.

Our designed products are recognized and sold internationally with market presence exceeding 50 countries.

In line with our expansion, we invite applicants who are energetic and ambitious to join and grow with us in the following positions.