Regional Digital Marketing

Gigabyte Malaysia; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading technology company based in Kuala Lumpur is seeking a Regional Digital Marketing professional. This role involves driving digital marketing efforts, managing social media platforms, conducting market research, and executing advertising campaigns. The ideal candidate has over 2 years of experience in marketing and strong skills in social media management and digital tools. This position offers a dynamic environment for those passionate about tech marketing.

Qualifications

• 2+ years of experience in marketing/advertising/social media.
• Familiarity with the tech or hardware industry is a plus.
• Demonstrated success in executing social campaigns.

Responsibilities

• Conduct market research and monitor digital landscape trends.
• Plan and manage regional social media platforms.
• Build and manage the social community.
• Plan and execute digital advertising campaigns.
• Develop and manage budgets for co-marketing initiatives.

Skills

Market research

Social media management

Digital advertising

Visual content creation

Data analysis

Education

Bachelor’s degree or equivalent experience

Tools

META Marketing

Google Ads

Google Analytics

Canva

Adobe Photoshop

Job description

GIGABYTE is a global leader in technology, with a diverse portfolio that spans consumer, business, gaming, and cloud solutions.

Starting from our very first motherboard, we have expanded into graphics cards, PC components, laptops, and peripherals. Today, we empower enterprises worldwide with high-performance servers and reliable storage solutions, while also driving advancements in AI, deep learning, and next-generation technologies.

About the Role

As a Regional Digital Marketing, you will be responsible for driving GIGABYTE’s digital marketing efforts in the Malaysia market. You will work with other marketing team members and collaborate with distributors and e-tailers to effectively communicate our brand values and key product messages. This role covers digital trend observing, new product launch planning, regional social media strategy and execution, and paid media management—all aimed at enhancing GIGABYTE’s brand awareness and preference in the region.

Key Responsibilities

Conduct market research and monitor digital landscape trends, providing consumer insights and competitor activity analysis.

Plan and manage regional social media platforms (Facebook & Instagram), including campaign execution, content creation (copywriting & Canva design skill), and post scheduling.

Build and manage the social community, fostering positive engagement and relationships with consumers and followers.

Plan and execute digital advertising campaigns (e.g., Google Ads, Meta), monitor performance, and optimize in real time.

Develop and manage budgets for co-marketing initiatives, ensuring ROI targets are met or exceeded.

Collaborate with dealers and e-tailers to create impactful campaigns that drive product sales.

What We’re Looking For

Full of ideas, self-starter, and comfortable working with data.

2+ years of working experience in marketing/ advertising/ social media, familiarity with the tech or hardware industry is a plus.

Bachelor’s degree or equivalent experience in marketing, communications, or related fields.

Strong working knowledge of META Marketing, Google Ads, Google Analytics.

Ability to create visual content using Canva or Adobe Photoshop.

Demonstrated success in executing social campaigns and product launch projects.

Demonstrated ability to integrate global and regional strategies into local campaigns.

Maintain up-to-date knowledge of social media platforms, design tools, and emerging applications.