Product Marketing Manager

Azeus Systems Limited; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A technology solutions company based in Kuala Lumpur is looking for a Product Marketing Leader. The role involves defining product messaging, planning product launches, and conducting market research. Candidates should have a Bachelor's degree and at least 2-3 years of product marketing experience in a B2B setting. The position requires strong communication skills, an analytical mindset, and the ability to work under pressure. This is a full-time opportunity with competitive responsibilities.

Qualifications

• Minimum 2 to 3 years of product marketing leadership experience in a B2B environment.
• Must possess strong presentation skills and a business mindset.
• Good understanding of industry trends and market conditions.

Responsibilities

• Define product positioning and messaging based on market requirements.
• Plan product launch and manage execution across teams.
• Develop marketing strategies and track their status effectively.
• Conduct marketing research on market conditions and competitors.
• Create materials to support customer success and onboarding.

Skills

Ownership personality

Teamwork ethic

Global perspective

Ability to work under pressure

Self-driven

Excellent communication skills

Analytical mindset

Customer-oriented

Education

Bachelor's degree

Job description

Key Responsibilities

• Define product positioning and messaging based on market requirements to drive adoption and retention
• Plan the launch of the product and its go-to-market strategy, and manage its cross‑functional execution
• Develop product marketing plan, strategies (pricing, specifications, go-to‑market, etc.), and track its status, ensuring that these are carried out efficiently
• Help product team prioritize features by bringing in market and customer context
• Utilize various marketing channels (e.g. LinkedIn, social media, brochures, etc.) and formulate compelling messages to drive inbound and outbound interest and convert top‑of‑funnel traffic into qualified leads
• Conduct marketing‑related research, which includes research on current market conditions (problem, demand, sizing, etc.) and competitor information
• Equip sales teams with the right tools and content (e.g. competitive intelligence, objection handling guides, case studies, ROI studies) to help them sell more effectively by understanding use cases, buyer personas, and value messaging
• Support customer success with onboarding materials, feature adoption campaigns, and upsell/cross‑sell positioning, while highlighting customer success stories and building advocacy programs
• Monitor and analyze product performance and usage, and generate accurate reports and win/loss analysis based on consolidated data

Qualifications

• Candidate must possess at least a Bachelors/College degree
• With at least 2 to 3 years of product marketing leadership experience from a B2B company
• Must have an ownership and take charge personality but also possess a strong teamwork ethic
• Must have a global perspective and be able to work in a cross‑cultural environment
• Able to work under pressure in a fast‑moving and high‑growth environment
• Self‑driven, high initiative, and results‑oriented
• Excellent written and verbal communication and presentation skills
• Aggressive, analytical, and collaborative
• Good grasp on the industry's development and trends
• Must have a business/entrepreneurial mindset
• Customer‑oriented

For regular position, full‑time employment.