Performance Growth Lead — E‑Commerce & Retail

Weco Marketing Sdn Bhd; Kuala Lumpur; On-site; MYR 45,000 - 65,000; Full time

Job summary

A leading marketing agency in Malaysia is seeking a results-driven Senior Performance Marketing & Growth Executive to enhance traffic growth and optimize conversion strategies across online and retail environments. The ideal candidate will have 2-3 years of experience in performance marketing and possesses strong analytical skills. Proficiency in managing platforms such as Meta, Google, and TikTok Ads is essential. This role requires hands-on execution, attention to detail, and the ability to interpret data for effective campaign strategies.

Qualifications

• 2-3 years of experience in performance marketing or related roles.
• Strong experience with Meta Ads, Google Ads, TikTok Ads.
• Ability to interpret data and make informed decisions.

Responsibilities

• Plan and optimize performance marketing campaigns for e-commerce.
• Analyze key performance metrics and translate data insights.
• Manage and optimize paid media channels.
• Conduct A/B testing on campaign elements.
• Prepare performance reports and insights.

Skills

Analytical mindset

Performance marketing knowledge

Hands-on execution

Data-driven decision making

Proficiency in Meta Ads

Proficiency in Google Ads

Proficiency in TikTok Ads

Excel proficiency

Understanding of retail and e-commerce

Education

Diploma or Bachelor’s Degree in Marketing, Business, or Analytics

Tools

Performance tracking tools

Dashboards and analytics tools

Job description

A leading marketing agency in Malaysia is seeking a results-driven Senior Performance Marketing & Growth Executive to enhance traffic growth and optimize conversion strategies across online and retail environments. The ideal candidate will have 2-3 years of experience in performance marketing and possesses strong analytical skills. Proficiency in managing platforms such as Meta, Google, and TikTok Ads is essential. This role requires hands-on execution, attention to detail, and the ability to interpret data for effective campaign strategies.