Multi-Property Brand & Communications Lead

Pullman Miri Waterfront; Miri; On-site; MYR 70,000 - 100,000; Full time

Job summary

A leading hotel brand in Miri is seeking a Cluster Branding & Communications Manager to oversee integrated marketing strategies across multiple properties. The ideal candidate will have 5–7 years of experience in integrated marketing within hospitality or lifestyle industries, focusing on digital PR, performance marketing, and brand strategy. This role includes budgeting, KPI establishment, and team collaboration. Offering a supportive culture and professional development opportunities.

Benefits

Comprehensive health and wellness initiatives

Generous leave entitlements

Opportunities for professional development

Discounts on hotel services

Vibrant company culture

Qualifications

• 5–7 years in integrated marketing (hospitality, lifestyle, or agency).
• Proven ability to develop data-driven strategies.
• Hands-on experience managing campaigns end-to-end.
• Strong collaborator who can align cross-functional teams.

Responsibilities

• Supervise development and execution of marketing strategies.
• Develop omni-channel marketing plans to elevate brand positioning.
• Lead campaign ideation, execution, and performance tracking.
• Establish KPIs and dashboards to measure campaign ROI.
• Mentor on-property marketing teams and foster collaboration.

Skills

Integrated marketing

Digital PR

Performance marketing

Brand strategy

Data-driven strategies

Collaboration

Tools

Google Analytics

Meta Ads Manager

CRM tools

SEO tools

Email marketing platforms

Social listening tools

Job description

A leading hotel brand in Miri is seeking a Cluster Branding & Communications Manager to oversee integrated marketing strategies across multiple properties. The ideal candidate will have 5–7 years of experience in integrated marketing within hospitality or lifestyle industries, focusing on digital PR, performance marketing, and brand strategy. This role includes budgeting, KPI establishment, and team collaboration. Offering a supportive culture and professional development opportunities.