Marketing Profession

International Schools Partnership; Petaling Jaya; On-site; MYR 60,000 - 100,000; Full time

Job summary

A leading education group in Malaysia is seeking a Marketing professional to develop content and execute marketing strategies. The ideal candidate will have experience in Marketing or Communications, preferably in the education sector. Responsibilities include planning campaigns, creating content, and coordinating events. Strong communication skills and a Bachelor’s Degree are required. Competitive compensation and benefits are offered.

Benefits

Competitive remuneration

Medical and insurance benefits

Discounts on school fees for children under 18 years old

Qualifications

• Experience in Marketing and/or Communications, particularly in the education or service sectors.
• Managerial experience requires a minimum of 6 years in Marketing or Communications.
• Senior Executives need 2 to 4 years of experience in Marketing or Communications.

Responsibilities

• Plan and execute marketing strategies that drive brand awareness.
• Create and manage digital and print content.
• Coordinate events and outreach activities.

Skills

Communication skills

Interpersonal skills

Organizational skills

Attention to detail

Digital marketing tools

Fluency in English

Fluency in Bahasa Malaysia

Mandarin proficiency

Education

Bachelor's Degree in Marketing, Communications, Business Administration or a related field

Job description

Purpose of Role

In our Marketing team, you will be developing content with core messages and playing a pivotal role in shaping the first impressions of our schools.

Responsibilities

• Plan and execute marketing and communication strategies that drive brand awareness and lead generation.
• Create and manage digital and print content, including social media, websites, newsletters and promotional materials.
• Coordinate and support events, outreach activities and partnerships to engage families and the wider community.
• Monitor campaign performance and market trends to optimise reach and impact.
• Ensure brand consistency and alignment with ISP’s messaging and design standards across all communication channels.

Who We’re Looking For

We welcome applications from individuals with experience in Marketing and/or Communications, particularly those who have worked in the education or service sectors.

Role Levels and Experience Requirements

Managers: Lead and drive school marketing strategies and campaigns. Minimum of 6 years of managerial experience in Marketing, Communications, or a related field, with proven leadership skills and the ability to manage stakeholders.

Senior Executives/Executives: Support the planning, execution, and engagement initiatives of the Marketing function. Minimum of 2 to 4 years of experience in Marketing or Communications, with a proactive and detail-oriented approach to execution.

Qualifications

• A Bachelor’s Degree in Marketing, Communications, Business Administration or a related field.
• Strong communication, interpersonal and organisational skills.
• A customer‑centric mindset with attention to detail and data accuracy.
• Proficiency in digital marketing tools is an added advantage.
• Fluency in English and Bahasa Malaysia. Mandarin proficiency is an added advantage.

About ISP Malaysia

One of the leading education groups in Malaysia, ISP Malaysia operates Tenby Schools, Asia Pacific Schools and Straits International Schools. With over 8,000 students, we have a 60‑year history of providing education and a reputation for excellence.

Commitment to Safeguarding and Diversity

ISP is committed to safeguarding and promoting the welfare of children and young people. All post holders are subject to appropriate vetting procedures, including online due diligence, references, and satisfactory criminal background checks.

ISP is committed to strengthening our inclusive culture by identifying, hiring, developing, and retaining high‑performing teammates regardless of gender, ethnicity, sexual orientation, or other demographic characteristics.

Benefits

• Competitive remuneration.
• Medical and insurance benefits.
• Discounts on school fees for children under 18 years old at an ISP school.