Marketing Partner - Digital Solutions

F. Hoffmann-La Roche AG; Petaling Jaya; On-site; MYR 120,000 - 180,000; Full time

Job summary

Roche Malaysia is seeking a Marketing Partner to drive adoption of the navify digital portfolio, bridging commercial strategy with healthcare IT and digital trust for lab leadership and hospital IT teams.

You will lead pre-sales engagement, tender submissions, product evaluations, and address cybersecurity/data privacy inquiries, shaping ROI models and deployment benefits for clinical and enterprise IT stakeholders.

Qualifications

• Bachelor's degree in Business, Marketing, IT, Computer Science, Biomedical Science, Health Informatics, or related field.
• Fresh graduates or 1–3 years in commercial, pre-sales, IT consultancy, or product marketing roles.
• Strong business acumen with interest in marketing, pre-sales, and digital adoption.
• Basic knowledge of IT environments and cybersecurity/data privacy concepts.
• Strong presentation, written and interpersonal skills; proactive and collaborative.

Responsibilities

• Drive strategic marketing and portfolio management for navify in Malaysia; identify growth opportunities and lead promotional campaigns.
• Handle end-to-end tender execution and pre-sales engagement; address cyber security and data privacy requirements; present ROI models.
• Support launch excellence and ensure commercial readiness for new navify modules.
• Serve as a single point of contact for commercial discussions; align local needs with regional/global teams.

Skills

Marketing mindset

Pre-sales support

IT literacy

Cybersecurity literacy

Presentation skills

Written communication

Interpersonal skills

Cross-functional collaboration

Education

Bachelor's degree

Job description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

Position Purpose

The Marketing Partner – Digital Solutions drives the commercial success, tender readiness, and market adoption of the navify® digital portfolio within Roche Diagnostics Malaysia. Bridging commercial strategy, healthcare IT, and digital trust, this role handles marketing, pre-sales support, product evaluations, tender submissions, and customer cybersecurity/data privacy inquiries. You will translate complex digital concepts into compelling commercial value propositions for laboratory leadership, clinicians, and hospital IT stakeholders.

Key Responsibilities

1. Strategic Marketing & Portfolio Management Drive strategic marketing and product lifecycle management for the navify® digital portfolio to drive local adoption and revenue growth in Malaysia. Translate complex digital and technical concepts into compelling commercial value propositions for both laboratory leadership and enterprise IT executives. Exercise customer-centric business thinking, addressing customer needs ranging from overarching commercial strategy to complex operational, technical integration, and IT security challenges. Conduct market intelligence, competitive analysis, and customer segment profiling to identify new growth opportunities across both public and private healthcare sectors. Lead promotional campaigns, customer workshops, participation in industry congresses, and capability building for local commercial teams to build brand authority in digital health.
2. Pre-Sales, Tender Execution & Security Compliance Drive end-to-end tender execution and pre-sales engagement, preparing technical and commercial proposals and organizing product evaluations. Address customer cybersecurity and data privacy requirements, acting as the primary point of contact for hospital vendor data security and data protection during tender and procurement processes. Define and present business ROI models, operational efficiency gains, and secure cloud/on-premise deployment benefits to customer decision-makers.
3. Launch Excellence Drive and support launch excellence across Malaysia using the Roche Launch Powerhouse (LPH) framework. Support local squad teams (including cross-functional teams from sales, IT, application specialists, and regulatory/quality) to ensure commercial readiness, technical compliance, and successful local market adoption of new navify® modules.
4. Lifecycle & Stakeholder Management Serve as the Single Point of Contact and Subject Matter Expert for all commercial and product discussions regarding the assigned navify® digital portfolio in Malaysia. Collect, synthesize, and prioritize inputs from local end-customers—covering customer/product requirements, release priorities, feature trade-offs, cybersecurity standards, data privacy considerations, and key technical issues—to share with regional (APAC) and global digital product teams. Facilitate seamless technical and commercial alignment between local customer IT/infosec teams and regional digital squads to ensure smooth software deployment and lifecycle maintenance.

Qualifications & Experience

Education: Bachelor’s Degree in Business, Marketing, Information Technology, Computer Science, Biomedical Science, Health Informatics, or a related field.

Experience Level: Fresh graduates with a strong interest in healthcare technology, or candidates with 1–3 years of early career experience in commercial, pre-sales, IT consultancy, or product marketing roles.

Commercial Mindset: Strong business acumen with a keen interest in marketing, pre-sales, and driving digital solution adoption.

IT & Cybersecurity Literacy: Basic knowledge of IT environments (e.g., LIS/HIS integrations, cloud vs. on-premise architecture, data flow). Fundamental understanding of cybersecurity principles and data privacy concepts (e.g., PDPA, data governance, vendor security risk assessments). Ability to converse comfortably in IT language with hospital IT managers and information security officers.

Skills: Strong presentation, written, and interpersonal skills. Proactive, agile learner capable of working effectively across cross-functional squads.

Language: Fluent in spoken and written English and Bahasa Malaysia.

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact. Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer. We believe it’s urgent to deliver medical solutions right now – even as we develop innovations for the future.

We are passionate about transforming patients’ lives. We are courageous in both decision and action. And we believe that good business means a better world. That is why we come to work each day. We commit ourselves to scientific rigor, unassailable ethics, and access to medical innovations for all. We do this today to build a better tomorrow. We are proud of who we are, what we do, and how we do it. We are many, working as one across functions, across companies, and across the world. We are Roche.