Marketing Manager

Horizon Network; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading entertainment company in Malaysia is seeking a Marketing Manager to develop brand strategies and manage digital marketing campaigns. The ideal candidate has 2-5 years of experience, particularly in the gaming industry, and is fluent in English. The role requires creativity, collaboration skills, and a proactive mindset. Benefits include a competitive salary, accommodation, and work visa support.

Benefits

Meal allowance

Travel allowance

Free accommodation

Annual bonus

Medical reimbursement

Qualifications

• 2–5 years of experience in brand and/or digital marketing.
• Experience in the gaming industry is a plus.
• Fluent in English and willing to work abroad.

Responsibilities

• Develop and execute marketing plans aligned with business goals.
• Conceptualize and launch targeted marketing campaigns.
• Lead digital strategy including SEO/SEM and social media.

Skills

Creative thinking

Strong communication skills

Digital marketing familiarity

Organizational skills

Collaboration skills

Education

Bachelor’s degree in Marketing or related field

Tools

Meta Ads Manager

Canva

Google Analytics

Job description

Salary and Benefits

• USD 2,500 - 2,800 per month
• 5 days work week
• 2 days off (random days)
• 27 vacation days (VL)
• 15 sick leave (SL)
• Annual bonus (performance based)
• Annual salary increase (performance based)
• Medical & medicine reimbursement (HMO) on first day
• Quarterly team building
• Free accommodation
• Meal allowance
• Work visa support
• Travel allowance

Key Responsibilities

• Brand Strategy & Management: Develop and execute a comprehensive annual marketing plan aligned with business goals, revenue targets, and brand positioning; work closely with executive leadership, operations, sales and events teams to ensure unified brand direction; plan and execute seasonal and brand-led activations that enhance engagement and brand visibility; prepare regular performance reports for senior leadership with insights and recommendations.
• Campaigns & Advertising: Conceptualize and launch targeted marketing campaigns; oversee the marketing budget ensuring cost‑efficiency and high ROI; monitor campaign performance, optimize for ROI and report on key KPIs.
• Digital Marketing: Lead digital strategy (SEO/SEM, email, paid media, performance analytics); manage a robust social media calendar across platforms; ensure prompt engagement on review platforms and manage online reputation; oversee content creation to ensure consistency across all channels.
• Influencer & Media Relations: Build relationships with influencers, bloggers, media outlets and journalists to amplify brand reach; organize media visits, influencer partnerships and press release distributions for maximum exposure.
• Events & Onsite Promotions: Collaborate with events teams to promote tournaments, live shows and themed promotions.

Qualifications

• A creative thinker with fresh ideas and willingness to try, test and learn.
• Bachelor’s degree in Marketing, Communications, Hospitality Management or related field is a plus but not a deal‑breaker if you bring the right mindset and creative flair.
• 2–5 years of experience in brand and/or digital marketing.
• Familiarity with digital tools (Meta Ads Manager, Canva, Google Analytics) is helpful; training will be provided.
• Strong communication, collaboration, and organizational skills.
• Passion for creating standout marketing that moves the needle and connects with people.
• Coachable, proactive, open to feedback; mentorship and growth culture.
• Must have a valid passport ready.
• Able to work in shifting schedule and on public holidays.
• Experience in gaming industry.
• Knowledge in App Store, Play Store, Facebook Ads, YouTube Ads, TikTok Ads and Google Ads.
• Fluent in English.
• Applicants must be willing to work abroad.
• All expenses will be shouldered by the company.
• Interview will be conducted online.
• Can start ASAP.