Marketing Manager

Jobstreet Malaysia; Selangor; On-site; MYR 80,000 - 100,000; Full time

Job summary

A prominent marketing firm in Selangor, Malaysia is seeking an experienced marketing manager to oversee campaign planning and execution across various channels. The ideal candidate will possess a Bachelor’s Degree in Marketing or a related field, with a minimum of 5 years of experience in brand marketing, especially in retail. Responsibilities include managing teams, PR coordination, and performance monitoring. A proactive approach and strong communication skills are essential for this role.

Qualifications

• 5+ years of product and brand marketing experience.
• Experience in retail marketing is an advantage.
• Proven ability to execute marketing campaigns across various channels.

Responsibilities

• Manage end-to-end campaign planning and execution.
• Supervise marketing teams and agency partners.
• Serve as liaison between various teams and suppliers.
• Oversee PR coordination and media relations.
• Monitor campaign performance and prepare reports.

Skills

Campaign planning

Brand marketing

Digital marketing

Team management

Stakeholder management

Creativity

Education

Bachelor’s Degree in Marketing, Business, Communications

Job description

Manage end-to-end campaign planning and execution, including promotions, tactical activities, in-store POP and creative assets.

Supervise marketing executives, designers and agency partners to ensure timely, accurate and high-quality delivery.

Serve as the main liaison between marketing, operations, merchandising, retail teams and suppliers.

Maintain campaign timelines, SOPs, documentation and store briefing processes.

Oversee PR coordination, media relations, press releases, event support and influencer collaborations.

Monitor performance of campaigns across all digital platforms and prepare regular reports.

Conduct store visits to ensure brand consistency, compliance and execution quality.

Support content planning for social media, short-form videos and digital marketing assets.

Job Requirements

Bachelor’s Degree in Marketing, Business, Communications, or a related field.

Minimum 5 years of product and brand marketing experience; retail experience is an advantage.

Proven ability to plan and execute marketing campaigns for retail, including in-store promotions, tactical activities, and digital channels.

Proven experience in managing marketing teams and working with agencies and vendors to ensure successful campaign execution.

Exposure to PR activities, media relations, events, or influencer collaborations is preferred.

Strong communication, coordination, and stakeholder management skills.

Highly organized, able to manage multiple projects and meet deadlines.

Creative and proactive, with a good understanding of brand management and retail marketing strategy.