Marketing Executive/Senior Executive

V CAPITAL KRONOS BERHAD; Kuala Lumpur; On-site; MYR 30,000 - 45,000; Full time

Job summary

A marketing firm in Malaysia is seeking a Marketing Executive/Senior Executive to support go-to market activities. Responsibilities include planning integrated marketing campaigns, managing social media accounts, and conducting market research. The ideal candidate should have a degree in marketing, 1-3 years of experience, and strong communication skills. This role offers an opportunity to work in a dynamic environment with a focus on creativity and detail.

Qualifications

• 1-3 years experience in marketing for Marketing Executive; 3-5 years for Senior Executive.
• Strong understanding of digital and social media marketing trends.
• Excellent command of written and spoken English.

Responsibilities

• Plan and execute integrated marketing campaigns.
• Track campaign performance and optimize for ROI.
• Manage social media accounts and digital ads.
• Assist in planning brand activations and events.
• Conduct competitor and market analysis.

Skills

Digital marketing trends

Communication skills

Copywriting

Organizational skills

Creativity

Education

Diploma/Degree in Marketing, Communications, or related field

Tools

Canva

Photoshop

Job description

The Marketing Executive/Senior Executive will be responsible for supporting go-to market activities for our businesses. You’ll work with team managers to deliver impactful campaigns, events, and digital experiences.

Key Responsibilities

Campaign Management

Plan and execute integrated marketing campaigns (digital, social media, offline, events).

• Track campaign performance and optimize for ROI and KPIs.

Content & Brand Marketing

• Develop marketing content (social media posts, website copy, EDMs, brochures, press releases).
• Ensure brand tone and visual consistency across all platforms.

Digital Marketing

• Manage social media accounts and digital ads (Meta, Google, TikTok, LinkedIn).
• Support SEO, SEM, and website content updates.

Events & Promotions

• Assist in planning and executing brand activations, launches, and events.
• Work with vendors, partners, and internal teams to ensure seamless execution.

Market Research & Reporting

• Conduct competitor and market analysis to identify opportunities.
• Prepare reports on campaign effectiveness and recommend improvements.
• Work closely with design, sales, and product teams to align marketing initiatives.
• Liaise with external agencies.

Requirements

• Diploma/Degree in Marketing, Communications, or related field.
• 1-3 years experience in marketing (3-5 years for Senior Executive).
• Strong understanding of digital and social media marketing trends.
• Excellent command of written and spoken English.
• Excellent communication, copywriting, and organizational skills.
• Creative, detail-oriented, and able to work in a fast-paced environment.
• Proficiency in basic design tools (Canva/Photoshop) is a plus.

About V Capital Group

Established in 2016, V Capital Group is an integrated team of industry experts dedicated to delivering comprehensive advisory and capital-raising services spanning the entire capital spectrum. Our solutions-oriented approach to corporate advisory engagements leverages experience and market knowledge gained across all industries.