Marketing Executive ( Outdoor Segment )

PET WORLD NUTRITIONS SDN BHD; Shah Alam; On-site; MYR 45,000 - 78,000; Full time

Job summary

PET WORLD NUTRITIONS SDN BHD is seeking a dynamic Marketing Executive to manage the Malaysia distributor of Coleman, a globally recognized outdoor brand. You will drive brand presence across digital platforms and craft data-driven campaigns for an international audience.

Ideal candidates have 1–2 years of marketing experience, strong analytical and communication skills, and comfort with Mandarin, English and Bahasa Malaysia. Join a vibrant team focused on outdoor recreation and real-world impact.

Qualifications

• Diploma or degree in Advertising/Media/Mass Communication/Marketing/Business Studies or equivalent.
• Minimum 1–2 years marketing experience.
• Strong analytical, communication and presentation skills.

Responsibilities

• Manage and strengthen brand presence across digital platforms.
• Develop and execute social media and brand marketing strategies based on research and data analysis.
• Plan and execute online marketing campaigns and promotional activities.
• Create engaging content for websites, products, and promotional campaigns.
• Monitor and maintain active brand engagement online.
• Manage Facebook Ads and Google Ads campaigns.
• Plan and implement website updates and functional improvements.
• Analyze campaign performance, customer feedback, and prepare marketing reports.

Skills

Marketing strategy

Digital marketing

Content creation

Analytics

Communication skills

Presentation skills

Team player

Mandarin

English

Bahasa Malaysia

Google Ads

Facebook Ads

Education

Diploma/Degree in Marketing or related field

Tools

Facebook Ads

Google Ads

Job description

Are you passionate about marketing and excited by the outdoor lifestyle?

We are the sole distributor of Coleman in Malaysia, a globally recognized American brand specializing in outdoor recreation and camping gear.

We are looking for a dynamic Marketing Executive to join our team and manage an internationally recognized outdoor brand.

If you are creative, data-driven, and love taking on new challenges, this is your opportunity to grow your career in a supportive and inspiring environment while helping shape the future of an exciting outdoor brand.

• Manage and strengthen brand presence across digital platforms
• Develop and execute social media and brand marketing strategies based on research and data analysis
• Plan and execute online marketing campaigns and promotional activities
• Create engaging content for websites, products, and promotional campaigns
• Monitor and maintain active brand engagement online
• Manage Facebook Ads and Google Ads campaigns
• Plan and implement website updates and functional improvements
• Analyze campaign performance, customer feedback, and prepare marketing reports

Academic or trade qualifications

Candidate must at least possess a Diploma or Degree in Advertising/ Media/ Mass Communication/ Marketing/ Business Studies or equivalent

Work experience and skills

• Minimum 1–2 years of marketing experience
• Strong analytical, communication, and presentation skills
• Creative, customer-oriented, and a strong team player
• Basic design skills and digital marketing , branding knowledge preferred
• Languages required: Mandarin, English, and Bahasa Malaysia. "We are looking for Mandarin-speaking candidates who will be serving Mandarin-speaking customers."
• Socially active, passionate about events, outdoor activities, or travelling

Why Join Us?

• Work with a globally recognized outdoor brand
• Be part of the official and sole distributor team in Malaysia
• Supportive and energetic working environment
• Opportunities for career growth and professional development
• Experience the exciting outdoor and adventure industry