Marketing Communications Lead - Multi-Channel Campaigns

Watsons Malaysia; Malaysia; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading retail chain in Malaysia is seeking a Deputy Manager for Marketing Communications to develop and execute strategic communication plans. You will manage internal and external communications, oversee content creation, and ensure messaging consistency. The ideal candidate has a Bachelor’s degree in a relevant field and 4–5 years of experience in media planning. Strong campaign management skills and retail knowledge are advantageous. This role offers a dynamic environment where innovation is encouraged.

Qualifications

• Bachelor’s degree in a relevant field.
• 4–5 years of experience in media planning or related field.
• Strong understanding of strategic media planning and marketing communications.

Responsibilities

• Create and implement integrated marketing communication strategies.
• Plan and execute marketing campaigns across multiple channels.
• Monitor campaign performance and ensure objective met.

Skills

Strategic media planning

Campaign management

Time management

Retail knowledge

Education

Bachelor’s degree in Business, Marketing, Media/PR

Job description

A leading retail chain in Malaysia is seeking a Deputy Manager for Marketing Communications to develop and execute strategic communication plans. You will manage internal and external communications, oversee content creation, and ensure messaging consistency. The ideal candidate has a Bachelor’s degree in a relevant field and 4–5 years of experience in media planning. Strong campaign management skills and retail knowledge are advantageous. This role offers a dynamic environment where innovation is encouraged.