Marketer

Distinct Hub PLT; Puchong; On-site; MYR 100,000 - 150,000; Full time

Job summary

A dynamic marketing agency in Puchong is seeking a skilled Copywriter to lead brand messaging and produce high-quality content across various platforms. The ideal candidate will have experience in brand voice development, excellent writing skills, and a strong portfolio showcasing their copywriting prowess. Proficiency in English and Mandarin, along with the ability to analyze campaign performance, are essential. This role offers an opportunity to collaborate with creative teams to drive impactful brand experiences.

Qualifications

• At least one year of experience in writing and video storytelling.
• Strong portfolio of written work required.
• Deep understanding of voice development and brand messaging.

Responsibilities

• Lead the creation and refinement of brand messaging.
• Write, edit, and proofread content for various platforms.
• Develop and maintain a comprehensive brand guidelines.

Skills

Writing & Storytelling Experience

Brand Voice Expertise

Language Skills

Creative Thinker

Excellent Presentation Skills

Education

Diploma or Bachelor's Degree in relevant field

Job description

What you’ll be doing?

• Lead Brand Messaging: Spearhead the creation and ongoing refinement of brand messaging, ensuring all written content aligns with the company’s positioning, values, and visual identity.
• Create High‑Quality Content: Write, edit, and proofread copy for websites, campaigns, social media, packaging, emails, press releases, and internal communications.
• Develop Brand Guidelines: Create and maintain a comprehensive brand voice and messaging guide for use across departments and platforms.
• Cross‑Functional Collaboration: Work closely with marketing, creative, and product teams to develop concepts and campaigns that deliver consistent and impactful brand experiences.
• Strategic Copy Direction: Interpret creative briefs and proactively guide copy direction to meet business goals and resonate with diverse audiences.
• Market Research: Conduct market and audience research to inform messaging strategy and ensure relevancy.
• Performance Analysis: Analyze campaign performance, draw insights, and refine messaging approaches based on data and feedback.
• Trend Awareness: Stay up‑to‑date with latest trends in branding, copywriting, and digital marketing.

What we are looking for?

• Writing & Storytelling Experience: At least one‑year minimum in writing & video storytelling capacity.
• Portfolio Required: Strong portfolio of written work demonstrating copywriting excellence.
• Brand Voice Expertise: Deep understanding of voice development and brand messaging.
• Language Skills: Native English skills and good understanding of Chinese language for translation work.
• Additional Skills: Excellent presentation skills, analytical approach to performance data, and brand strategy understanding are advantageous.
• Team Player: Collaborative mindset to contribute simultaneously to brand and marketing goals.

Qualifications & Requirements

• Diploma or Bachelor’s Degree in Marketing, Mass Communication, Journalism, English, Creative Writing, or related field.
• 2–3 years of copywriting or content creation experience preferred.
• Fresh graduates with strong writing portfolios may be considered.
• Excellent writing, editing, and proofreading skills.
• Strong command of English & Mandarin (BM a plus depending on business needs).
• Creative thinker with strong storytelling ability.
• Understanding of digital marketing, social media trends, and audience engagement.
• Ability to write in different tones and styles (formal, fun, sales‑driven, educational).
• Organized, detail‑oriented, and able to meet deadlines in a fast‑paced environment.
• Ability to work collaboratively with creative and marketing teams.