Manager - Packaging, Data Analysis, Strategic Partnership & Project

Genting Malaysia; Genting Highlands; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading multinational conglomerate in leisure and hospitality is seeking a manager to oversee packaging strategies and develop strategic partnerships. This role involves analyzing market trends and customer behavior to optimize marketing efforts within a dynamic environment. The ideal candidate possesses a degree in Marketing or a related field and proven experience in partnerships and data analysis. Join us to shape the future of a premier tourism and entertainment hub.

Qualifications

• Proven experience in strategic partnerships, marketing, and data analysis.
• Strong project management and leadership skills.
• Excellent communication and stakeholder management abilities.

Responsibilities

• Develop and manage strategic partnerships to enhance brand visibility and customer engagement.
• Analyze market trends, customer behavior, and performance metrics.
• Generate actionable insights to optimize marketing campaigns.

Skills

Strategic partnerships

Data analysis

Project management

Communication

Stakeholder management

Education

Bachelor’s degree in Marketing, Business Administration, Data Analytics, or related field

Tools

Data visualization tools

Analytic tools

Job description

Genting Malaysia is a leading multinational conglomerate principally involved in the leisure and hospitality business, covering theme parks, casinos, hotels, seaside resorts and entertainment venues in Malaysia, the UK, and the US. With over 50 years of experience, Genting Malaysia is currently expanding and transforming Resorts World Genting into the leading tourism and entertainment hub via the Genting Integrated Resort Transformation Plan. Flagship projects include Skytropolis Indoor Theme Park, the outdoor theme park Genting SkyWorlds, and the adjacent shopping complex SkyAvenue, featuring a state‑of‑the‑art cable car system.

This role is part of Genting Malaysia’s strategic transformation initiatives, contributing to the development of Resorts World Genting into a premier tourism and entertainment hub. The manager will oversee packaging strategies, data‑driven decision‑making, strategic partnerships, and project execution.

Job Description

• Develop and manage strategic partnerships to enhance brand visibility and customer engagement.
• Analyze market trends, customer behavior, and performance metrics to guide decision‑making.
• Generate actionable insights to optimize marketing campaigns and partnership strategies.
• Prepare report.
• Design and implement attractive packaging strategies for products and services.
• Coordinate promotional campaigns across various platforms including digital, retail, and experiential.
• Monitor effectiveness of packaging initiatives and adjust based on performance data.

Job specification

Bachelor’s degree in Marketing, Business Administration, Data Analytics, or related field.

Proven experience in strategic partnerships, marketing, and data analysis.

Strong project management and leadership skills.

Excellent communication and stakeholder management abilities.

Proficiency in data visualization and analytic tools.

Be part of an exciting history‑in‑the‑making, help shape the future with us. This is a golden opportunity for you to establish a strong foundation for a great career within the company. Apply now!