Head of Marketing, Branding & Promotion (URGENT HIRING)

Nu Ideaktiv Sdn Bhd; Shah Alam; On-site; MYR 250,000 - 300,000; Full time

Job summary

A leading content company in Malaysia is seeking a Head of Marketing, Branding & Promotion to drive their overall brand strategy and audience engagement. You will lead a creative team, manage campaigns across various platforms, and analyze data to enhance marketing effectiveness. The ideal candidate has a strong background in digital marketing and proven leadership experience. This position is vital for growing their influence in Malaysian communities.

Qualifications

• Proven experience as a Head of Marketing or similar role.
• Strong understanding of digital marketing strategies and tools.
• Experience managing marketing budgets and performance metrics.

Responsibilities

• Lead and manage all branding and marketing campaigns.
• Develop strategic marketing plans aligned with growth objectives.
• Drive digital marketing and analyze campaign data for ROI.

Skills

Leadership

Digital marketing

SEO

Campaign management

Data analysis

Job description

Head of Marketing, Branding & Promotion (URGENT HIRING)

As the Head of Marketing, Branding & Promotion, you will be responsible for driving Nu Ideaktiv’s overall brand strategy and audience engagement. You’ll lead a creative team to develop, execute, and measure marketing campaigns that inspire, engage, and grow our audience across multiple platforms.

Your Key Responsibilities:

• Lead and manage all branding, marketing, and promotional campaigns for Nu Ideaktiv’s brands.
• Develop and execute strategic marketing plans that align with the company’s growth objectives.
• Manage events, roadshows, collaborations, sponsorships, and brand activations.
• Drive digital marketing, SEO, SEM, influencer marketing, and social media engagement.
• Analyse marketing data, campaign results, and consumer insights to improve ROI.
• Manage marketing budgets and performance metrics efficiently.
• Work closely with Content, Sales, and Commercial teams to ensure consistent brand messaging.
• Build relationships with media, agencies, and partners to maximise publicity and reach.

Unlock job insights

Salary match Number of applicants Skills match

Your application will include the following questions:

• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a Head of Marketing?
• How many years of digital marketing experience do you have?

Live since 2018, Nu Ideaktiv is a Malaysian and Nusantara content company with the support of media power houses, Astro and Karangkraf. We are committed to spreading the power of knowledge by producing great and inspiring content that touches lives.

We own 39 intellectual properties, and 15 are active covering a variety of genres and top of the market segment. We lead to position ourselves in the heart of Malay communities.

Our content can be enjoyed via print, online, app, TV and ground events, expanding more possibilities dedicated for Malaysian and Nusantara audiences.