Head of Comms, PR & Branding

Rakan KKM Sdn Bhd; Petaling Jaya; On-site; MYR 60,000 - 80,000; Full time

Job summary

A health communication firm in Petaling Jaya is seeking a Communication Specialist to develop and implement communication strategies that align with the company's goals. The role involves managing reputation, crisis communication, and stakeholder engagement. Ideal candidates will have strong communication skills, a degree in Communication, and significant experience in a communications role within healthcare. This position is critical for ensuring effective internal and external communications.

Qualifications

• Strong verbal and written communication skills are essential for crafting clear and compelling messages.
• Understanding of risk assessment methodologies and crisis communication principles.
• Ability to thrive in a fast-paced environment and manage multiple tasks simultaneously.

Responsibilities

• Creating and executing communication plans that align with the company's goals.
• Protecting and enhancing the company's reputation through media relations.
• Developing and implementing crisis communication plans.

Skills

Strong verbal and written communication skills

Understanding of risk assessment methodologies

Crisis management experience

Media relations experience

Analytical skills

Leadership and teamwork

Adaptability and resilience

Stakeholder engagement

Education

Degree in Communication

Job description

Developing and Implementing Communication Strategies

• Creating and executing communication plans that align with the company's overall goals and risk profile. This includes crafting key messages, identifying target audiences, and selecting appropriate communication channels.

Managing Reputation and Brand

• Protecting and enhancing the company's reputation through proactive and reactive communication efforts. This may involve managing media relations, social media presence, and public appearances.

Crisis Communication

• Developing and implementing crisis communication plans, responding to media inquiries during crises, and managing public perception during challenging situations. This requires the ability to act quickly and decisively under pressure.

Stakeholder Engagement

• Building and maintaining strong relationships with key stakeholders, including the media, government officials, community groups, and employees.
• Identifying and assessing potential communication risks, developing mitigation strategies, and monitoring for emerging threats. This may involve conducting risk assessments and developing communication protocols for specific risks.

Internal Communications

• Ensuring clear and consistent communication within the organization, including employee updates, policy changes, and crisis communications.

Regulatory Compliance

• Ensuring that all communication activities comply with relevant laws, regulations, and industry standards.

Communication Materials Development

• Developing various communication materials, such as press releases, speeches, presentations, and social media content.

Monitoring & Evaluation

• Tracking the effectiveness of communication efforts, analyzing media coverage, and reporting on key metrics.

Skills and Qualifications

• Strong verbal and written communication skills are essential for crafting clear and compelling messages, building relationships, and responding to inquiries.
• Understanding of risk assessment methodologies, crisis communication principles, and regulatory compliance.
• Strategic Thinking: Ability to develop and implement communication strategies that align with the company's overall objectives.
• Adaptability and Resilience: Ability to thrive in a fast-paced environment, adapt to changing circumstances, and manage multiple tasks simultaneously.
• Media Relations Experience: Proven ability to build and maintain relationships with journalists and media outlets.
• Crisis Management Experience: Experience in developing and implementing crisis communication plans and responding to media inquiries during crises.
• Stakeholder Engagement: Ability to build and maintain relationships with a wide range of stakeholders.
• Analytical Skills: Ability to analyze data, identify trends, and evaluate the effectiveness of communication efforts.
• Leadership and Teamwork: Ability to lead and motivate a team, collaborate with other departments, and work effectively with external partners.

Qualification & Requirements

• Degree in Communication
• 10 experience in communications role in health care