Global Marketing Manager (Retail/FMCG background)

MR DIY International; Seri Kembangan; On-site; MYR 120,000 - 150,000; Full time

Job summary

A global home improvement brand based in Malaysia seeks an experienced marketing professional to oversee its global marketing strategy. The ideal candidate will lead the Global Marketing team, collaborate with local teams across countries, and contribute to impactful marketing initiatives. Requirements include a Bachelor’s degree in Marketing or Business, over 8 years of experience, and strong leadership and communication skills. This role offers an exciting opportunity to shape marketing efforts in various international markets.

Qualifications

• Bachelor's degree in Marketing or related field.
• More than 8 years of relevant marketing experience.
• Excellent command of written and spoken English.

Responsibilities

• Oversee the Global Marketing team and collaborate with local teams.
• Build relationships with country marketing teams to strategize and execute plans.
• Lead the setup of marketing departments in new countries.

Skills

Leadership skills

Project management

Communication skills

Analytical abilities

Creativity

Education

Bachelor’s degree in Marketing, Business, or related field

Job description

At MR DIY International, we're more than a global home improvement brand, we're a catalyst for ambitious talent ready to grow beyond borders.

With over 5,000+ stores across 14 countries globally, we offer unmatched international exposure to those looking to build a meaningful, global career. From retail operations and merchandising to strategy, tech, and supply chain. Your work here shapes how millions of customers shop every day.

The incumbent will oversee and drive our marketing strategy across diverse international markets. You will work closely with local marketing teams across different countries to ensure consistent, impactful campaigns that align with our business and store expansion plans. In this role, you’ll be at the center of strategizing, conceptualizing, and executing marketing initiatives, from store grand openings to large-scale promotional campaigns. You’ll also play a critical role in setting up marketing functions in new markets, fostering collaboration between countries, and ensuring knowledge-sharing and best practices flow seamlessly across teams.

Key Responsibilities:

• Oversee the Global Marketing team and collaborate with local marketing teams across international markets, including but not limited to Thailand, Indonesia, the Philippines, India, Vietnam, Cambodia, Bangladesh, Turkey, Spain, Poland, and South Africa.
• Build strong relationships with country marketing teams and partner with them to strategize, conceptualize, develop, and execute marketing plans, including advertising strategies, store grand openings, and promotional campaigns aligned with business and expansion goals.
• Facilitate continuous knowledge-sharing and best practices exchange between markets.
• Lead the setup of marketing departments in new countries, from recruiting local marketing talent to supporting the first store opening in each market.
• Oversee day-to-day communication with local teams, ensuring timely execution of marketing activities and achievement of set targets.
• Conduct monthly reporting and performance reviews with local marketing teams, covering campaign results, budget utilization, and areas for improvement.

Requirements:

• Bachelor’s degree in Marketing, Business, or related field
• Has more than 8 years of relevant marketing experience. Prior retail experience preferred
• Excellent command of written and spoken English
• Strong leadership skills with the ability to collaborate effectively as a team player
• Excellent communication, organizational, and analytical abilities
• Proven expertise in project management, multitasking, and sound decision-making
• Metrics-driven marketing mindset combined with a strong sense of creativity