FRESH FOOD EXECUTIVE

SupportFinity™; Petaling Jaya; On-site; MYR 70,000 - 90,000; Full time

Job summary

A multinational consumer goods company based in Malaysia is seeking a skilled manager to oversee Bakery category management. The ideal candidate will innovate and drive new products, create effective promotional strategies, and enhance business growth. A minimum of 4-5 years of relevant experience is required along with a strong ability to work independently and solve problems effectively.

Qualifications

• Min 4 - 5 years of working experience in Bakery category management.
• Ability to innovate and drive new products.
• Capability to work independently with promotion planning.

Responsibilities

• Strategize the 360 Implementation for revenue and profit targets.
• Drive successful and sustainable innovation strategies.
• Develop and activate marketing strategies for product offerings.
• Conduct range reviews and improve product offerings.
• Keep abreast of market trends and competitor activities.

Skills

Creative mind

Promotion planning

Problem-solving

Good communication skills

Job description

Duties & Responsibilities

• To strategize the 360 Implementation that encompasses full PDCA cycle of accountability; Plan, Develop, Control and Action to ensure the achievement of short- and long-term Revenue and Gross Profit Target for the portfolio
• To drive a successful, profitable, and sustainable Innovation strategies that befit the MARU brand positioning.
• To develop and activate effectively and efficiently 6 PS; Products, Promotions, Place, Price, People (Handling, Storage & Display Planogram) and Positioning for the offerings.
• To continuously sharpen strategies with consistent scanning of the competitive eco system; Customer, Channel, Competitor, Cost and Category/Portfolio Trend.
• To develop strong relationship with parties that delivers win-win collaboration.
• To strategically collaborate with peers in Fresh Food and Brand Marketing to build strong sustainable Transaction Count and Ticket Size
• To secure back income from Suppliers through Supply Agreement/TTA and put in place clauses to protect the interest of the business
• To contribute towards the preparation of Annual Budget in conjunction with the superior

Operations

• To develop the innovation and plan the sales vs target, recovery of sales on any shortfalls and mitigation plan.
• To conduct range reviews and undertaking continuous improvement of the product offering through effective range analysis.
• To develop 3 months rolling forecast, in conjunction with Marketing Thematic Plan.
• To keep abreast of the current market trends, customer requirements and competitor activities to identify market opportunities
• To create new item code for every NPD and maintain the necessary master file and system updates for items, including combo & promotion settingTo evaluate promo mechanism and create effectives promotions with effective ROI on promotions, where applicable.
• To track promo performance on a timely basis and quantify the contribution of NPD to overall Category Sales
• To visit stores consistently and perform market research on market trends and competitor analysis.
• To create effective relationships with outlet staff through regular touch points.
• To ensure Maru brand image are upheld through every planning and execution.
• Support brand expansion plans
• Any other ad hoc tasks assigned by Superior or Management

People

• To be a strong team player

Job Requirements

• Min 4 - 5 year(s) of working experience in Bakery category management.
• A creative mind to innovate and drive new products and platforms within product categories to help drive the business growth.
• Promotion planning capability highly desirable and must be able to work independently.
• Strong problem-solving capability.

Good To Have

• Good communication skills, both written and verbal.
• Result oriented, able to work at a fast pace, multi-task and tight deadlines environment.