Finance Manager

Farm To Fork Sdn Bhd (Pop Meals); Petaling Jaya; On-site; MYR 100,000 - 150,000; Full time

Job summary

A fast-growing food brand startup in Malaysia is seeking a Finance Manager to lead financial governance and operational efficiency. You will oversee financial reporting, cash flow management, and strategic decision-making. The ideal candidate has 6+ years in finance and supervisory experience, preferably in the F&B sector. Join a dynamic team that values innovation and growth.

Benefits

Competitive salary

Flexible work hours

Fast career progression

Opportunity for impact and growth

Flat hierarchy

Qualifications

• Minimum 6–8 years of progressive experience in Finance/Accounting.
• At least 2 years in a supervisory or managerial capacity.
• Strong understanding of accounting systems and digital payment platforms.

Responsibilities

• Lead and oversee finance and accounting functions.
• Prepare management and financial reports.
• Manage cash flow, budgeting, and forecasting.

Skills

Analytical skills

Organizational skills

Problem-solving skills

Leadership skills

Communication skills

Education

Bachelor’s degree in Accounting, Finance, or related field

Professional certification (ACCA, CPA, or equivalent)

Tools

Microsoft Excel

Accounting software

Job description

Overview

Pop Meals is one of the fastest-growing food brand startups in Southeast Asia. Our mission is to make quality food accessible for everyone. We use data, automation and technology to redefine the traditional cost structure and to build the future of QSR. Having grown to 75 outlets within just a few years, our ambition is to expand to over 1,000 outlets in the next 5 years.

Description

As a Finance Manager, you will lead the finance function to ensure strong financial governance, operational efficiency, and business scalability. You will oversee accounting operations, financial reporting, and cash flow management, while providing strategic insights to support business growth and decision-making.

Key Responsibilities

• Lead and oversee the full spectrum of finance and accounting functions, including Accounts Payable (AP), Accounts Receivable (AR), General Ledger, and Fixed Assets management.
• Ensure compliance with relevant accounting standards, tax regulations, and internal controls.
• Lead the preparation of management and financial reports, including profit and loss, balance sheet, cash flow and variance analysis to support decision making.
• Manage cash flow, budgeting and forecasting to support operational and expansion needs.
• Oversee payment gateway reconciliations (Grab, Foodpanda, ShopeePay, etc.), ensuring accuracy and timely settlements.
• Review and improve accounting processes, systems, and policies to enhance efficiency and financial transparency.
• Manage and maintain the Fixed Assets Register, including asset capitalization, depreciation, tagging, and physical verification.
• Collaborate with cross-functional teams (Operations, Supply Chain, Tech, HR) to support financial planning, cost control, and performance monitoring.
• Liaise with external auditors, tax agents, and regulatory authorities.
• Lead, mentor, and develop finance team members to ensure continuous growth and high performance.
• Provide financial insights and recommendations to management to support strategic decision-making.

Minimum Qualifications

• Bachelor’s degree in Accounting, Finance, or related field. Professional certification (ACCA, CPA, or equivalent) is an advantage.
• Minimum 6–8 years of progressive experience in Finance/Accounting, with at least 2 years in a supervisory or managerial capacity.
• Prior experience in the F&B, retail, or multi-outlet environment is strongly preferred.
• Strong understanding of accounting systems, digital payment platforms, and POS integrations.
• Excellent analytical, organizational, and problem-solving skills.
• Proficient in Microsoft Excel and accounting software
• Strong leadership, communication, and interpersonal skills.
• Ability to thrive in a fast-paced, tech-driven, and scaling environment.

Why you should work with us

• Competitive salary and flexibility in start/ end work time (to avoid peak traffic, accommodate your family needs or gym routine, ...)
• Ambitious and fast moving team with colleagues who are excited about intersection of finance, F&B and technology and to build a fast growing company
• Fast career progression with plenty of opportunity to take on increasing responsibility quickly and to help you learn and grow your skill set
• Opportunity to shape a young brand and bring in your ideas across all functions of the business
• Flat hierarchy with founders/ all senior leaders being approachable and accessible

Unlock job insights

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What\'s your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years\' experience do you have as a finance manager?

Pop Meals is one of the fastest-growing food brand startups in Southeast Asia. Our mission is to make quality food accessible for everyone. We use data, automation and technology to redefine the traditional cost structure and to build the future of QSR. Having grown to 65 outlets within just a few years, our ambition is to expand to over 1,000 outlets in the next 5 years.

At the heart of this journey is our incredible team — passionate individuals who believe in creating real impact through food. Together, we’re not just building outlets; we’re building a movement that connects people through better meals, better service, and better experiences.