Executive Creative Director

Confidential; Kuala Lumpur; On-site; MYR 300,000 - 540,000; Full time

Job summary

Unearthed Productions is seeking an Executive Creative Director who lives and breathes big ideas, inspires teams, and shapes the agency's creative vision across projects and campaigns. You’ll lead high-profile pitches, mentor the creative team, and ensure every experience we create is memorable, meaningful, and commercially successful. If you’re a visionary leader, storyteller, and collaborator, we’d love to meet you.

Qualifications

• Bachelor’s degree in Design, Marketing, Communications, Advertising, or related discipline (or equivalent industry experience) would be advantageous.

Responsibilities

• Define and champion Unearthed Productions’ creative vision across all projects, clients, and internal initiatives.
• Set the creative benchmark for the agency, ensuring every piece of work reflects innovation, quality, and strategic thinking.
• Identify emerging trends, technologies, and cultural movements that keep our creative offering fresh and competitive.
• Shape the evolution of our creative capabilities, tools, and processes as the business grows.
• Lead the development of breakthrough creative strategies for experiential campaigns, live events, brand activations, and integrated marketing initiatives.
• Translate client business objectives into compelling creative narratives and experiences.
• Challenge briefs, uncover opportunities, and elevate concepts beyond expectations.
• Ensure creativity is commercially viable while remaining bold, differentiated, and impactful.
• Serve as the senior creative partner for key clients, building trusted relationships through insight and exceptional thinking.
• Lead creative presentations, pitch strategies, and proposal development for new business opportunities.
• Collaborate with senior leadership to grow existing accounts and identify opportunities for new creative services.
• Represent Unearthed Productions externally through industry events, networking, and thought leadership where appropriate.
• Lead, inspire, and mentor the Creative Manager and wider creative team, fostering a culture of curiosity, collaboration, and continuous improvement.
• Provide strategic direction and constructive feedback that helps individuals develop their creative potential.
• Build and nurture a high-performing creative department capable of delivering world-class work consistently.
• Champion collaboration across strategy, production, client services, and operations.
• Oversee the creative development of all major projects from concept through execution.
• Ensure consistency across design, storytelling, brand experience, digital content, video, motion graphics, and spatial design.
• Balance creative ambition with operational feasibility, budget considerations, and production realities.
• Maintain the highest standards of creative excellence while ensuring work is delivered on time and on budget.
• Drive innovation across experiential marketing, immersive technology, digital engagement, and audience interaction.
• Encourage experimentation with new formats, platforms, and storytelling techniques.
• Continuously refine the agency’s creative methodologies to deliver experiences that surprise, delight, and create lasting impact.
• Partner with senior management on creative resource planning, capability development, and recruitment.
• Help establish departmental priorities, workflows, and creative quality assurance processes.
• Manage external creative partners, freelancers, and specialist collaborators when required.
• Contribute to annual planning, business strategy, and long-term agency growth initiatives.
• See creativity as a strategic business driver, not just a visual output.
• Love turning ambitious ideas into experiences that people genuinely remember.
• Enjoy mentoring and developing creative talent while raising the standard of work across the team.
• Thrive on solving complex client challenges with bold, commercially viable ideas.
• Can confidently lead creative conversations with clients, partners, and senior stakeholders.
• Stay curious about emerging trends, technology, and culture, always looking for new ways to push creative boundaries.
• Balance creative ambition with practical execution, ensuring great ideas can be delivered successfully.
• Want to play a key role in shaping the creative future of Unearthed Productions and building an agency recognised for outstanding work.

Skills

Conceptual thinking

Storytelling

Experiential marketing

Leadership

Presentation skills

Commercial awareness

Project management

Education

Bachelor’s degree in Design, Marketing, Communications, Advertising, or related discipline

Job description

We’re looking for an Executive Creative Director who lives and breathes big ideas. Someone who can inspire teams, challenge convention, and shape the creative vision of our agency. You’ll be responsible for defining the creative standard across the business, leading high-profile pitches and campaigns, mentoring a talented team, and ensuring every experience we create is memorable, meaningful, and commercially successful. If you’re equal parts visionary, storyteller, leader, and collaborator, we’d love to meet you.

What You’ll Do

• Define and champion Unearthed Productions’ creative vision across all projects, clients, and internal initiatives.
• Set the creative benchmark for the agency, ensuring every piece of work reflects innovation, quality, and strategic thinking.
• Identify emerging trends, technologies, and cultural movements that keep our creative offering fresh and competitive.
• Shape the evolution of our creative capabilities, tools, and processes as the business grows.

Strategic Creative Direction

• Lead the development of breakthrough creative strategies for experiential campaigns, live events, brand activations, and integrated marketing initiatives.
• Translate client business objectives into compelling creative narratives and experiences.
• Challenge briefs, uncover opportunities, and elevate concepts beyond expectations.
• Ensure creativity is commercially viable while remaining bold, differentiated, and impactful.

Client & Business Development

• Serve as the senior creative partner for key clients, building trusted relationships through insight and exceptional thinking.
• Lead creative presentations, pitch strategies, and proposal development for new business opportunities.
• Collaborate with senior leadership to grow existing accounts and identify opportunities for new creative services.
• Represent Unearthed Productions externally through industry events, networking, and thought leadership where appropriate.
• Lead, inspire, and mentor the Creative Manager and wider creative team, fostering a culture of curiosity, collaboration, and continuous improvement.
• Provide strategic direction and constructive feedback that helps individuals develop their creative potential.
• Build and nurture a high-performing creative department capable of delivering world-class work consistently.
• Champion collaboration across strategy, production, client services, and operations.

Creative Oversight

• Oversee the creative development of all major projects from concept through execution.
• Ensure consistency across design, storytelling, brand experience, digital content, video, motion graphics, and spatial design.
• Balance creative ambition with operational feasibility, budget considerations, and production realities.
• Maintain the highest standards of creative excellence while ensuring work is delivered on time and on budget.

Innovation & Experience Design

• Drive innovation across experiential marketing, immersive technology, digital engagement, and audience interaction.
• Encourage experimentation with new formats, platforms, and storytelling techniques.
• Continuously refine the agency’s creative methodologies to deliver experiences that surprise, delight, and create lasting impact.
• Partner with senior management on creative resource planning, capability development, and recruitment.
• Help establish departmental priorities, workflows, and creative quality assurance processes.
• Manage external creative partners, freelancers, and specialist collaborators when required.
• Contribute to annual planning, business strategy, and long-term agency growth initiatives.

What We’re Looking For

Experience

• 8+ years in a senior creative role within experiential marketing, events, advertising, brand experience, or a creative agency.
• Proven experience leading multidisciplinary creative teams and delivering award-worthy or high-profile campaigns.
• Strong portfolio demonstrating strategic thinking, concept development, and execution across live, digital, and integrated experiences.
• Experience presenting to senior stakeholders and winning new business pitches.

Skills

• Exceptional conceptual thinking and storytelling ability.
• Strong understanding of experiential marketing, branding, spatial design, content, and audience engagement.
• Outstanding presentation and communication skills.
• Ability to inspire teams while providing clear creative direction.
• Commercial awareness with the ability to balance creativity, budgets, timelines, and client expectations.
• Experience managing multiple large-scale projects simultaneously.

Education

• Bachelor’s degree in Design, Marketing, Communications, Advertising, or a related discipline (or equivalent industry experience) would be advantageous.

Attributes

• Visionary leader with a passion for creating unforgettable experiences.
• Naturally curious, culturally aware, and always looking for what’s next.
• Collaborative, humble, and confident in leading creative discussions.
• Calm under pressure and comfortable making decisions in fast-paced environments.
• Passionate about developing people and building a culture where creativity thrives.

You’ll Probably Be a Great Fit If You…

• See creativity as a strategic business driver, not just a visual output.
• Love turning ambitious ideas into experiences that people genuinely remember.
• Enjoy mentoring and developing creative talent while raising the standard of work across the team.
• Thrive on solving complex client challenges with bold, commercially viable ideas.
• Can confidently lead creative conversations with clients, partners, and senior stakeholders.
• Stay curious about emerging trends, technology, and culture, always looking for new ways to push creative boundaries.
• Balance creative ambition with practical execution, ensuring great ideas can be delivered successfully.
• Want to play a key role in shaping the creative future of Unearthed Productions and building an agency recognised for outstanding work.