E-Commerce & Social Commerce Senior Executive (TikTok & Shopee)

Toggle Sdn Bhd; Kuala Lumpur; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading K-beauty company seeks an E-Commerce & Social Commerce Senior Executive in Kuala Lumpur. Responsibilities include managing TikTok and Shopee operations, planning e-commerce strategies, and analyzing performance metrics. A minimum of 3 years in e-commerce management is required. The role offers a competitive salary, performance bonuses, and opportunities for career growth in the regional influencer commerce ecosystem.

Benefits

Competitive salary package

Performance-based bonuses

Opportunity to work with leading brands

Qualifications

• Minimum 3 years of experience in E-commerce / Social Commerce management.
• Strong understanding of digital marketing funnels and platform analytics.
• Proven ability to drive online sales and manage paid campaigns.

Responsibilities

• Manage and optimize TikTok Shop and Shopee Shop operations.
• Plan and execute e-commerce marketing strategies.
• Analyze performance metrics to drive sales growth.
• Coordinate with creative, marketing, and logistics teams.
• Develop new strategies for audience engagement.

Skills

E-commerce / Social Commerce management

Digital marketing funnels

Online sales management

Excellent communication skills

Data-driven decision-making

Job description

E-Commerce & Social Commerce Senior Executive (TikTok & Shopee)

Toggle Sdn. Bhd. is the team behind ToGlow, one of the region’s most exciting K-beauty and lifestyle brands.

We specialize in social commerce, influencer marketing, and creative content across TikTok, Shopee, and other digital platforms.

We are also the first in the industry to integrate financial planning with K-beauty, providing a privileged and holistic service experience that empowers clients to look good, feel confident, and achieve true lifestyle balance.

Key Responsibilities

Manage and optimize TikTok Shop and Shopee Shop operations, campaigns, and product listings.

Plan and execute e-commerce marketing strategies, live commerce activities, and influencer collaborations.

Analyze performance metrics (CTR, conversion rate, ROI) and drive sales growth through continuous improvement.

Coordinate with the creative, marketing, and logistics teams for smooth order fulfilment and campaign execution.

Develop new strategies for audience engagement and brand visibility across TikTok, Shopee, and emerging platforms.

Monitor competitors and stay updated with market trends and platform algorithm changes.

Requirements

Minimum 3 years of experience in E-commerce / Social Commerce management, preferably in TikTok Shop or Shopee Shop.

Strong understanding of digital marketing funnels, live commerce, and platform analytics.

Proven ability to drive online sales and manage paid campaigns or collaborations.

Excellent communication, coordination, and problem-solving skills.

Proficient in data-driven decision-making and social commerce performance tracking.

Passion for beauty, K-beauty trends, and influencer marketing is an advantage.

What We Offer

Competitive salary package (commensurate with experience).

Performance-based bonuses and incentives.

Opportunity to work with leading K-beauty brands and social media talents.

Dynamic, creative, and collaborative work environment.

Career growth in regional e-commerce and influencer commerce ecosystem.

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as an eCommerce Allrounder?