Director of Sales & Marketing - Avani Kota Kinabalu Hotel (Pre Opening Team)

Minor International; West Coast Division; On-site; MYR 120,000 - 180,000; Full time

Job summary

An international hotel group is seeking a Director of Sales & Marketing to drive financial performance and increase hotel sales in Sabah, Malaysia. The ideal candidate will have extensive experience in luxury hotel marketing and sales, possess strong leadership qualities, and demonstrate effective communication skills. You will lead innovative marketing initiatives, manage PR strategies, and build relationships with industry influencers.

Qualifications

• Must possess an International degree in Marketing, Business or Commerce.
• Prior experience as Director of Sales & Marketing in a luxury hotel.
• Experience with developing sales and marketing leadership.

Responsibilities

• Drive hotel’s financial performance and maximize sales efforts.
• Attend trade shows and market events to increase sales.
• Oversee marketing and PR strategy implementation.

Skills

International strategic sales and marketing experience

Strong commercial/business acumen

Ability to analyze, interpret and extract trends from data

Effective communication

Education

Bachelor's degree in Marketing, Business or Commerce

MBA

Job description

Company Description

Minor Hotels is an international hotel owner, operator, and investor with a portfolio of more than 536hotels in operation. Minor Hotels passionately explores new possibilities in hospitality with a diverse portfolio of properties designed intelligently to appeal to different kinds of travelers, serving new passions as well as personal needs. Through our Anantara, Avani, Oaks, Elewana, Tivoli, NH Hotel Group, Four Seasons, St. Regis, Marriott, and Minor International properties, across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe, and South America.

Avani Hotels & Resorts is a vibrant upscale brand offering relaxed comfort and contemporary style. Avaniwas launched in response to an increasingly influential group of discerning travelers who appreciate stylish design and excellent service, but also demand great value. Avani hotels are designed for the way wetravel now. And we think it’s all about balance. Balance between coolness and kindness, between design and function, and between service and privacy.

Avani Kota Kinabalu Hotel is set to open in Q2 2026 with 378 new keys ready to welcome business and leisure travellers with trademark AVANI sleep satisfaction, contemporary living spaces, and Honest Food. The hotel will feature an all-day dining restaurant and a rooftop pool & bar, as well as 855 square metres of meeting space, perfect for conferences or social functions.

Job Description

Working closely with the Hotel's General Manager, Corporate Office and your team, you will set up, establish and drive the hotel’s financial performance and create results by maximizing sales efforts with innovative marketing ideas. You will develop rapport with key clients and feel comfortable taking risks by entering into new markets. You will attend domestic as well as international trade shows and major market events to drive new business and increase sales for the hotel. You will be responsible for building and developing the hotel’s sales and marketing leadership in your geographic assignment. Through your effective management, passion and enthusiasm, you will be able to successfully inspire and coach your team and ensure marketing brand standards are fully respected. You will also oversee the implementation of marketing and PR strategies to meet changing market and competitive conditions, as well as monitoring competitors marketing and PR activities. We would like you to establish and maintain relationships with industry influencers and key strategic partners as well as to maintain a consistent brand image throughout all sales, PR, marketing and communication activities

Qualifications

• Bachelor's degree equivalent International degree in Marketing, Business or Commerce MBA
• International strategic sales and marketing experience
• Previous experience as Director of Sales & Marketing in a luxurious hotel brand
• Strong commercial/business acumen
• Ability to analyze, interpret and extract trends from data
• Effectively communicates with all levels
• A strong leader, who can articulate a vision and translate it to reality