Director of Sales & Marketing - Avani Kota Kinabalu Hotel (Pre Opening Team)

Minor Hotels; West Coast Division; On-site; MYR 120,000 - 150,000; Full time

Job summary

A leading international hotel group in Malaysia is seeking a Director of Sales & Marketing to maximize sales and enhance financial performance. You will build relationships with clients, oversee marketing strategy, and lead a dynamic sales team. Candidates should possess a relevant degree and extensive experience within luxury hotel environments. This role is essential for creating innovative marketing ideas and achieving sales targets.

Qualifications

• Bachelor's degree equivalent required.
• Experience as Director of Sales & Marketing in luxury hotel brand.
• Strong leadership skills required.

Responsibilities

• Drive hotel’s financial performance and maximize sales efforts.
• Develop relationships with key clients and enter new markets.
• Oversee marketing and PR strategies to meet market conditions.

Skills

International strategic sales and marketing experience

Commercial/business acumen

Leadership

Data analysis and interpretation

Education

Bachelor's degree or equivalent in Marketing, Business or Commerce MBA

Job description

Company Description

Minor Hotels is an international hotel owner, operator, and investor with a portfolio of more than 536 hotels in operation. Minor Hotels passionately explores new possibilities in hospitality with a diverse portfolio of properties designed intelligently to appeal to different kinds of travelers, serving new passions as well as personal needs. Through our Anantara, Avani, Oaks, Elewana, Tivoli, NH Hotel Group, Four Seasons, St. Regis, Marriott, and Minor International properties, across Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe, and South America.

Avani Hotels & Resorts is a vibrant upscale brand offering relaxed comfort and contemporary style. Avani was launched in response to an increasingly influential group of discerning travelers who appreciate stylish design and excellent service, but also demand great value. Avani hotels are designed for the way we travel now. And we think it’s all about balance. Balance between coolness and kindness, between design and function, and between service and privacy.

Avani Kota Kinabalu Hotel

is set to open in Q2 2026 with 378 new keys ready to welcome business and leisure travellers with trademark AVANI sleep satisfaction, contemporary living spaces, and Honest Food. The hotel will feature an all-day dining restaurant and a rooftop pool & bar, as well as 855 square metres of meeting space, perfect for conferences or social functions.

Job Description

Working closely with the Hotel's General Manager, Corporate Office and your team, you will set up, establish and drive the hotel’s financial performance and create results by maximizing sales efforts with innovative marketing ideas. You will develop rapport with key clients and feel comfortable taking risks by entering into new markets. You will attend domestic as well as international trade shows and major market events to drive new business and increase sales for the hotel. You will be responsible for building and developing the hotel’s sales and marketing leadership in your geographic assignment. Through your effective management, passion and enthusiasm, you will be able to successfully inspire and coach your team and ensure marketing brand standards are fully respected. You will also oversee the implementation of marketing and PR strategies to meet changing market and competitive conditions, as well as monitoring competitors marketing and PR activities. We would like you to establish and maintain relationships with industry influencers and key strategic partners as well as to maintain a consistent brand image throughout all sales, PR, marketing and communication activities.

Qualifications

• Bachelor's degree equivalent International degree in Marketing, Business or Commerce MBA
• International strategic sales and marketing experience
• Previous experience as Director of Sales & Marketing in a luxurious hotel brand
• Strong commercial/business acumen
• Ability to analyze, interpret and extract trends from data
• Effectively communicates with all levels
• A strong leader, who can articulate a vision and translate it to reality