Digital Marketing Executive

9Loop Software; Selangor; On-site; MYR 122,000 - 205,000; Full time

Job summary

A digital marketing agency is seeking a talented Digital Marketing Executive to enhance their marketing efforts. The ideal candidate will plan and execute innovative digital marketing strategies, manage paid ads across multiple platforms, and create compelling content that drives engagement and conversions. This role requires strong analytical skills and a creative mindset to optimize marketing performance, along with proficiency in advertising tools. Excellent communication is essential as you will engage with Mandarin-speaking clients.

Qualifications

• Minimum of 1 year of hands-on experience in Digital or Performance Marketing.
• Strong knowledge of digital marketing strategies and tools.
• Proficiency in Mandarin required for client communication.

Responsibilities

• Plan and execute digital marketing strategies to drive engagement.
• Manage and optimize paid ad campaigns across various platforms.
• Create and manage content for social media and websites.

Skills

Paid ads management

Content creation

SEO optimization

Data analysis

Social media management

Creative thinking

Project management

Communication

Education

Diploma or Bachelor’s degree in Marketing, Advertising, or related field

Tools

Meta Ads Manager

Google Ads

Google Analytics

Google Search Console

WordPress

Job description

We’re looking for a talented and results‑driven Digital Marketing Executive to join our dynamic team. The ideal candidate is a creative thinker with strong experience in paid ads and content creation. If you're passionate about leveraging smart digital strategies to drive growth, generate leads, and enhance conversions, we’d love to have you on board.

Key Responsibilities

• Plan, develop, and execute digital marketing strategies and campaigns to drive engagement, customer acquisition, conversions, and retention.
• Manage and optimize paid ad campaigns on Facebook, TikTok, Google, Telegram and PPC platforms to drive strong performance across targeted regions.
• Create compelling ideas, engaging visuals, copy, and videos for ads, social media, websites, and various marketing channels.
• Prepare keyword‑rich articles, create graphic materials, and manage website content to enhance SEO.
• Manage and grow the brand’s social media presence across platforms like Facebook, Instagram, Threads, Telegram, YouTube, TikTok, Twitter, and Reddit.
• Conduct audience research to refine campaign targeting, improve relevance, and achieve desired outcomes for client campaigns.
• Monitor and analyze campaign performance trends, providing actionable insights and recommendations to optimize ad effectiveness and maximize ROI.
• Identify and evaluate emerging marketing tools, platforms, and channels to enhance overall marketing impact and efficiency.
• Collaborate with cross‑functional teams to ensure marketing initiatives align with overall business goals and brand strategies.
• Develop and pitch creative, engaging content ideas to boost brand exposure and audience engagement.
• Prepare and present comprehensive performance reports to stakeholders, highlighting key metrics and strategic insights.
• Develop content for SMS and email marketing campaigns.
• Perform any other ad‑hoc tasks assigned by management to support team objectives.

Qualifications

• Diploma or Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• Minimum of 1 year of hands‑on experience in Digital or Performance Marketing (experience in the iGaming industry is a plus).
• Strong knowledge of digital marketing, with skills in creating engaging content, persuasive copy, and optimizing strategies for platforms like Facebook, Instagram, TikTok, and YouTube.
• In‑depth understanding of industry trends, consumer behavior, and emerging digital technologies.
• Highly creative with a strong passion for driving digital marketing innovation.
• Advanced knowledge of performance marketing tools and platforms, with expertise in campaign creation, management, and optimization.
• Proficiency in advertising tools such as Meta Ads Manager and Google Ads.
• Skilled in using data‑driven insights to continuously optimize and improve campaign performance.
• Excellent analytical, communication, and project management skills.
• Knowledge of SEO, website management, WordPress, and cloaking techniques is an advantage.
• Proficiency in tools like Facebook Ads Manager, Meta Business Suite, Google Analytics, Google Search Console, Google Keyword Planner, or equivalent.
• Detail‑oriented, highly organized, proactive in problem‑solving, and able to work independently with minimal supervision.
• Proficiency in Mandarin is required to effectively communicate with Mandarin‑speaking clients.