Digital Marketing Executive

Onestop Professional; Johor Bahru; On-site; MYR 200,000 - 250,000; Full time

Job summary

A corporate services firm based in Johor Bahru is seeking a Digital Marketing Executive. The role involves developing online campaigns, managing content for the company website, and conducting market research. Successful candidates will have a Bachelor's degree in a related field and proficiency in Mandarin. Experience with web analytics and digital tools is preferred. This position offers an exciting opportunity to drive marketing initiatives in a dynamic environment.

Qualifications

• Proficiency in developing effective marketing campaigns and collaborating with teams.
• Strong skills in social media marketing and engaging content creation.
• Experience tracking and interpreting web performance metrics.
• Exceptional organizational skills and attention to detail.
• Must present a confident, customer-oriented personality.
• Ability to adapt to evolving digital marketing trends.

Responsibilities

• Develop and execute online marketing campaigns across platforms.
• Manage the company website and ensure SEO optimisation.
• Create compelling content to build brand awareness.
• Oversee online inquiries and ensure accurate information.
• Monitor industry trends and craft timely marketing messages.
• Analyse campaign performance and track lead conversions.
• Complete ad hoc tasks assigned by management.

Skills

Marketing and Communication

Social Media Marketing

Web Content Writing

Web Analytics

Canva

Photoshop

Video editing tools

Mandarin proficiency

Education

Bachelor’s degree in Marketing, Business, Communications, or a related field

Job description

Company Description

Onestop Professional is a dedicated firm of Chartered Accountants providing a range of corporate services, including accounting, audit, tax, valuation, and corporate advisory. With a focus on solving business challenges through strategic, business-minded solutions, we enable our clients to concentrate on their operations while we handle their corporate needs. We collaborate closely with exclusive strategic partners in Singapore to ensure comprehensive support and create long-term value for our clients. Our team prioritizes uncovering opportunities tailored to the unique goals of our clients.

Job Description - Digital Marketing Executive (Malaysia-JB)

• Digital Campaign Management: Develop and execute online marketing campaigns across social media, email, and search platforms to promote accounting, corporate secretarial, tax, and advisory services.
• Website & Content Management: Manage the company website, update service pages, blog articles, banners, and ensure SEO optimisation for lead generation.
• Social Media & Branding: Create compelling content to build brand awareness, attract corporate clients, and position the firm as an industry leader.
• E-Platform Management: Oversee enquiries from website and digital platforms such as Google, LinkedIn, and online directories. Ensure information is accurate and up to date.
• Market Research & Competitive Analysis: Monitor industry trends, digital behaviour, government grants, and regulatory updates to craft timely marketing messages.
• Performance Tracking: Analyse campaign performance, track lead conversions, and generate reports to improve marketing effectiveness.
• Perform any ad hoc tasks or projects assigned by management.

Qualifications

• Proficiency in Marketing and Communication to develop effective campaigns and collaborate with internal teams.
• Skills in Social Media Marketing and Web Content Writing for managing platforms and creating engaging content.
• Experience with Web Analytics to track and interpret performance metrics for optimization.
• Strong organizational skills and attention to detail to manage multiple initiatives.
• Presentable, confident, and customer-oriented personality.
• Experience with Canva, Photoshop, CapCut, or video editing tools is an added advantage.
• Strong communication, networking, and interpersonal skills.
• Adaptability to evolving digital marketing trends and the ability to leverage them effectively.
• Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.
• Experience in a similar role or within a corporate environment is a plus.
• Proficiency in Mandarin is required to liaise with Mandarin-speaking clients and stakeholders.