Digital Content Manager

Elevated Asia Ventures; Kuala Lumpur; On-site; MYR 60,000 - 100,000; Full time

Benefits offered by this job

Annual Bonus

EPF

SOCSO

EIS

Job summary

Elevated Asia Ventures is seeking a seasoned Content Lead to develop and execute multi-account content strategies across TikTok, Instagram Reels, Facebook, Threads, YouTube Shorts and Xiaohongshu. You will oversee content campaigns, guide a social media team, and translate performance data into actionable improvements.

The role requires strong leadership, project management, and an in-depth understanding of digital trends in the Malaysian market. A fast-paced, results-driven environment awaits.

Qualifications

• Proven experience in content strategy, social media marketing, digital marketing or short-form video production.
• 3–5 years of experience, with at least 5 years in the related industry.
• Experience managing multiple social media accounts or content campaigns.
• Strong understanding of TikTok, Instagram Reels, Facebook, Threads and other social platforms.
• Able to analyse social media performance data and translate insights into improvements.
• Experience managing Content PICs, creatives or a social media team is preferred.
• Strong leadership, communication and project management skills.
• Highly organised and able to manage multiple accounts, deadlines and deliverables.
• Strong research skills and awareness of current digital trends.
• Able to provide clear feedback and maintain high content standards.
• Comfortable in fast-paced, performance-driven environment.
• Experience in production industry preferred; brain behind major YouTubers.
• Proven results on TikTok/Instagram reels/Facebook reels.

Responsibilities

• Content Strategy and Campaign Planning: develop monthly campaigns and content strategies for each assigned account and plan content pillars, video series, key messages and monthly content direction.
• Account and Content Management: oversee multiple social media accounts across platforms and ensure clear positioning, audience and content direction.
• Team Leadership: manage the Content PIC for each account, conduct weekly meetings, provide feedback and ensure timely delivery.
• Content Research and Market Analysis: conduct regular trend research, identify opportunities, analyse accounts and maintain content databases.
• Performance Analysis and Optimisation: review performance metrics, identify successful formats, and prepare improvement recommendations.
• Systems and Process Development: develop internal SOPs, build reusable systems and maintain content calendars and reports.

Skills

Content strategy

Social media marketing

Digital marketing

Short-form video production

Campaign planning

Analytics

Team leadership

Content management

Tools

AI tools

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Requirement

Proven experience in content strategy, social media marketing, digital marketing or short-form video production.

3–5 years of experience is acceptable for this position, but the candidate should have at least 5 years of experience in the related industry.

Experience managing multiple social media accounts or content campaigns.

Strong understanding of TikTok, Instagram Reels, Facebook, Threads and other social media platforms.

Strong knowledge of content strategy, campaign planning and audience engagement.

Able to analyse social media performance data and translate insights into actionable improvements.

Experience managing Content PICs, creatives or a social media team is highly preferred.

Strong leadership, communication and project management skills.

Highly organised and able to manage multiple accounts, deadlines and deliverables.

Strong research skills and awareness of current digital trends.

Able to provide clear feedback and maintain high content standards.

Comfortable working in a fast-paced and performance-driven environment.

To have experience in production industry, preferably brain behind major YouTubers

Also prefer to have to prove results on TikTok/Instagram reels/Facebook reels

Preferred Qualities

• Experience working in a social media agency, production house or creative agency.
• Experience developing viral or high-performing short-form video content.
• Strong understanding of Malaysian social media culture and audience behaviour.
• Experience handling accounts in industries such as nightlife, lifestyle, entertainment, property, automotive or personal branding.
• Able to communicate in English and Mandarin. Bahasa Malaysia is an added advantage.
• Familiar with project-management tools, content calendars and social media analytics platforms.
• Able to use AI tools effectively without relying entirely on AI-generated ideas.

What We Are Looking For

We are looking for someone who:

• Takes ownership of account performance.
• Can independently identify problems and propose solutions.
• Understands both creativity and commercial objectives.
• Can lead a team while maintaining strong execution standards.
• Is proactive, accountable and highly result-oriented.
• Does not only complete tasks, but actively improves the quality and performance of every account.

Responsibility

• Content Strategy and Campaign Planning

  • Develop monthly campaigns and content strategies for each assigned account.
  • Plan content pillars, video series, key messages and monthly content direction.
  • Ensure every campaign supports the client’s business, branding, awareness or lead-generation objectives.
  • Create clear monthly content calendars, campaign timelines and deliverable plans.
  • Continuously introduce new content formats, creative angles and growth opportunities.

• Account and Content Management

  • Oversee multiple social media accounts across platforms such as TikTok, Instagram, Facebook, Threads, YouTube Shorts and Xiaohongshu.
  • Ensure each account has a clear positioning, target audience and content direction.
  • Monitor the quality, consistency and performance of all content produced.
  • Ensure all monthly deliverables are completed according to the agreed timeline.
  • Identify underperforming accounts and develop clear improvement plans.

• Team Leadership

  • Manage and guide the Content PIC responsible for each account.
  • Ensure every PIC understands the account objectives, content direction and expected output standards.
  • Conduct weekly Monday meetings with the content team to review:
    • Previous week’s content performance Account growth and analytics
    • Production and delivery progress Current issues and execution gaps
    • Upcoming content plans and priorities
  • Provide clear feedback and actionable improvements to writers, strategists, videographers and editors.
  • Follow up closely on deadlines and ensure the team delivers complete, high-quality work.

• Content Research and Market Analysis

  • Conduct regular research on social media trends, viral formats, audience behaviour and competitor activities.
  • Identify new content opportunities across different industries and platforms.
  • Analyse successful local and international accounts to understand their content structure and growth strategies.
  • Build and maintain content databases, reference libraries, topic banks and competitor research.
  • Ensure the company’s content strategies remain relevant, competitive and updated

• Performance Analysis and Optimisation

  • Review account performance, including views, reach, engagement, follower growth, retention and conversion.
  • Identify which content formats, topics, hooks and campaigns are performing well.
  • Recommend which content should be scaled, improved, replaced or discontinued.
  • Prepare regular account performance reports and present improvement recommendations.
  • Use performance data to improve future campaigns and content decisions.

• Systems and Process Development

  • Develop and improve internal content SOPs.
  • Build repeatable systems for campaign planning, content research, topic generation and account reviews.
  • Maintain organised Topic Banks, Content Calendars, Campaign Trackers and Performance Reports.
  • Improve team efficiency and ensure content quality does not depend on only one individual.

Benefits

• Annual Bonus
• EPF
• SOCSO
• EIS