CRM Consultant/Senior Consultant/Manager

MVC Resources; Kuala Lumpur; On-site; MYR 60,000 - 80,000; Full time

Job summary

A leading global consulting firm is seeking a CRM Consultant to drive customer engagement strategies and enhance customer experience through advanced CRM systems and digital marketing. The ideal candidate will have a strong background in CRM consulting, digital marketing, and proven analytical skills. This role is suitable for individuals who thrive in a dynamic environment and can manage multiple projects effectively.

Qualifications

• Strong academic background from a leading institution.
• Proven experience in CRM consulting.
• Solid understanding of CRM platforms and salesforce automation tools.
• Excellent communication and interpersonal skills.

Responsibilities

• Design and implement CRM strategies that enhance customer engagement.
• Develop strategies to optimize customer touchpoints across channels.
• Analyze marketing effectiveness and customer data.
• Evaluate and refine existing sales workflows.
• Support the global rollout and integration of CRM systems.
• Provide ongoing training and support to clients.

Skills

CRM consulting

Digital marketing

Customer experience

Marketing automation

Analytical skills

Project management

Education

Degree in Business, Marketing, Information Technology, or related field

Tools

Salesforce

Job description

CRM Consultant/Senior Consultant/Manager

Our client, a leading global consulting firm known for its expertise in business transformation, is seeking a CRM Consultant. In this role, you will collaborate with clients to design and execute strategies that enhance customer engagement, utilizing advanced CRM systems, customer insights, digital marketing, and marketing automation to drive success.

Key Responsibilities:

• CRM Strategy Formulation: Partner with clients to design and implement CRM strategies that align with their business objectives, focusing on improving customer experience and engagement through digital marketing and automation tools.
• Customer Experience Enhancement: Develop strategies to optimize customer touchpoints across various channels, ensuring seamless interactions that foster customer loyalty.
• Data-Driven Marketing: Analyze marketing effectiveness and customer data to optimize digital marketing campaigns, improving overall marketing performance and ROI.
• Sales Process Improvement: Evaluate and refine existing sales workflows, leveraging Sales Force Automation and other tools to enhance sales team productivity and efficiency.
• Global CRM Implementation: Support the global rollout and integration of CRM systems across regions, ensuring alignment and scalability.
• Client Training and Continuous Support: Provide ongoing training and support to clients, ensuring the successful adoption and use of CRM systems and digital marketing strategies.

Requirements

• A strong academic background from a leading institution, with a degree in Business, Marketing, Information Technology, or a related field, preferably from one of the top-tier universities.
• Proven experience in CRM consulting, with a strong focus on digital marketing, customer experience, and marketing automation.
• Solid understanding of CRM platforms and sales force automation tools.
• Strong analytical skills, with the ability to interpret data and apply insights to enhance marketing and sales performance.
• Excellent communication and interpersonal skills, able to collaborate effectively with clients and cross-functional teams.
• Ability to manage multiple projects simultaneously and deliver results on time.

Preferred Skills:

• Experience with global CRM system implementations.
• Familiarity with popular CRM tools, including Salesforce, and marketing automation platforms.
• Knowledge of digital marketing strategies, including SEO, SEM, content marketing, and social media.
• Experience in managing CRM-related projects from start to finish.