Creative Digital Marketing Specialist — Content & Social

SL SOFTWARE SOLUTIONS SDN BHD; Ipoh; On-site; MYR 36,000 - 60,000; Full time

Job summary

SL Software Solutions Sdn Bhd is seeking a creative Digital Marketing Executive (Content & Social Media) in Ipoh/Taiping to grow our online presence, craft engaging content and support our digital campaigns.

You will handle content across Facebook, Instagram, TikTok, XiaoHongShu, YouTube and more; design visuals with Canva/Photoshop; and edit videos with CapCut. Experience in AI-assisted content creation and performance analysis is welcomed.

Qualifications

• Diploma or degree in Marketing, Digital Marketing, Business, Mass Communication, Multimedia or a related field.
• Familiar with social media platforms including Facebook, Instagram, TikTok, XiaoHongShu and YouTube.
• Able to create attractive marketing visuals using Canva, Photoshop or similar design tools.
• Able to edit short-form videos using CapCut or similar video editing software.

Responsibilities

• Manage and create content for Facebook, Instagram, TikTok, XiaoHongShu (RED), YouTube and other digital platforms.
• Design social media graphics, posters, event materials and promotional visuals.
• Edit short-form videos for Facebook Reels, Instagram, TikTok and YouTube using CapCut or similar tools.
• Plan, create and manage Facebook / Meta advertising campaigns, including campaign setup, audience targeting, ad creatives and basic performance monitoring.
• Develop engaging captions, promotional content and campaign ideas to increase brand awareness, engagement and lead generation.
• Use AI tools such as ChatGPT, Gemini and other content creation tools to improve marketing productivity while reviewing content for accuracy and brand consistency.
• Research competitors, industry trends, customer interests and trending topics to identify new marketing opportunities.
• Monitor marketing and social media performance and prepare basic reports to improve future campaigns.

Skills

Social media management

Content creation

Video editing

Facebook advertising

Campaign execution

Performance analysis

Education

Marketing/Digital Marketing degree

Tools

Canva

Photoshop

CapCut

Job description

SL Software Solutions Sdn Bhd is seeking a creative Digital Marketing Executive (Content & Social Media) in Ipoh/Taiping to grow our online presence, craft engaging content and support our digital campaigns.

You will handle content across Facebook, Instagram, TikTok, XiaoHongShu, YouTube and more; design visuals with Canva/Photoshop; and edit videos with CapCut. Experience in AI-assisted content creation and performance analysis is welcomed.