Content Writer

2X; Kuala Lumpur; On-site; MYR 70,000 - 90,000; Full time

Job summary

A leading digital marketing agency in Kuala Lumpur seeks an experienced content writer to create high-quality business content for marketing campaigns. The ideal candidate will have over 5 years of writing experience, strong organizational skills, and a passion for collaboration. This position offers a dynamic work environment focused on growth and work-life balance.

Qualifications

• 5+ years of writing experience over various platforms.
• Ability to create clear and engaging content.
• Strong organizational skills and attention to detail.

Responsibilities

• Create high-quality business content for digital marketing.
• Conduct interviews to understand client needs.
• Analyze campaign data to improve content strategy.

Skills

Writing experience

Content creation

Strategic thinking

Research skills

Collaboration

Education

Bachelor's degree in Journalism, Advertising, or relevant field

Job description

We are a team of high-calibre digital content marketing specialists with a proven track record in the B2B marketing domain. We pride ourselves in having a high-performing team culture and an unwavering spirit of delighting our clients.

We value personal and professional growth, thus we only hire people who are passionate about what they do. We support their growth by creating a work environment that encourages collaboration and mutual respect. We work with integrity, have a lot of FUN, and are staunch believers in work-life balance.

Responsibilities

• Create high-quality business content for digital marketing campaigns, including, but not limited to, social media posts, ad copy, email copy, website content, and white papers
• Conduct interviews with business leaders to understand their interests and target pain points
• Think strategically to craft compelling messaging in line with campaign objectives.
• Independently research business topics and create engaging content
• Think creatively to translate strategy into new content formats across different channels
• Work closely with content specialists and marketers to develop impactful content and streamlined processes
• Work with the design team for cross-platform content production
• Analyze campaign data to assist with content strategy

Requirements

• Bachelor's degree in Journalism, Advertising, English, Communications, Public Relations or Marketing, or relevant experience
• 5+ years of writing experience over a variety of platforms and outlets
• Demonstrated ability to write clear, concise, conversational, grammatically correct, and factually accurate content
• Significant experience making complex concepts easily understood and remembered.
• Refined organizational skills, attention to detail and accuracy
• Desire to work in a collaborative, team-oriented environment