Content & Social Media Team Lead

Konvy Malaysia; Puchong; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading e-commerce platform in Malaysia seeks a Content Team Lead to manage content and social media strategies. The role involves overseeing a team, analyzing campaign metrics, and creating engaging content across various platforms. Candidates should have 3-5 years of experience in content management and a bachelor's degree in marketing or communications. Knowledge of the beauty industry is a plus.

Qualifications

• 3 - 5 years of experience in content and social media management.
• Experience in the beauty and skincare industry is a plus.
• Strong organizational and project management skills.

Responsibilities

• Lead content planning, production and publishing across platforms.
• Manage and mentor a team of content creators and marketing executives.
• Analyze performance metrics and optimize content for engagement.

Skills

Content management

Social media management

Project management

Communication skills

Analytical skills

Education

Bachelor's degree in Marketing

Job description

About Konvy

Konvy is a leading name in the beauty e-commerce market, renowned as a top online shopping destination for beauty and personal care products in Thailand and expanding to the Malaysia . We are passionate about providing customers with access to the best beauty products from around the world and a seamless online shopping experience. Having firmly established ourselves online, we are currently expanding our presence with offline shops, bringing the Konvy experience directly to our customers. We are excited to be growing our operations in Malaysia and are looking for a talented Content Team Lead to join our team and contribute to our continued success.

Role Description

This is a full-time on-site role for a Content Team Lead located in Puchong. The Marketing Manager will be responsible for managing and creating content for various platforms, developing and implementing social media strategies, monitoring social media channels, and analyzing the effectiveness of campaigns. The Marketing Manager will also collaborate with other teams to ensure cohesive messaging and branding across all channels.

Key Responsibilities

• Lead content planning, production, and publishing across platforms (Instagram, TikTok, Facebook, YouTube, X, LinkedIn, etc.).
• In charge of scheduling social media posting timeline and account management such as customer questions in DM or comments.
• Manage and mentor a team of content creators, video editors and marketing executives.
• Collaborate with internal teams (Brand, Ecommerce, Modern Trade and etc) to align messaging and campaigns.
• Monitor trends, competitor activities, and platform updates to keep the brand relevant and innovative.
• Analyze performance metrics, generate insights, and optimize content for engagement and ROI.
• Review content scripts and provide feedback and directions to amplify content engagement and ROI.
• Oversee influencer partnerships and content collaborations to amplify brand visibility.
• Maintain a consistent brand voice, tone, and aesthetic across all digital platforms.

Qualifications

• 3 - 5 years of experience in content, social media management and campaign management.
• Experience in Beauty and Skincare industry is a plus
• Strong organizational and project management skills.
• Analytical skills for monitoring and improving campaign performance
• Strong communication and people management skills
• Bachelor's degree in Marketing, Communications, or a related field