Catering Sales Manager

PAUL Bakery; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading international bakery based in Kuala Lumpur is seeking a Catering Sales Manager to expand its corporate catering business. This role involves identifying new business opportunities, managing client relationships, and ensuring that all events meet the bakery's exceptional standards. Ideal candidates will have a degree in Hospitality or Business, at least 3–5 years of relevant experience, and excellent negotiation skills. The position offers opportunities for professional growth within a collaborative environment.

Benefits

Internationally recognized brand representation

Opportunities for professional growth

Collaborative working environment

Qualifications

• 3–5 years’ experience in catering sales, hospitality sales, or B2B sales (F&B preferred).
• Self‑motivated, target-driven, and able to work independently.
• Willing to travel for client meetings and events when required.

Responsibilities

• Identify and develop new catering opportunities with corporate clients.
• Serve as the primary contact for catering clients from enquiry to post-event follow-up.
• Prepare catering proposals and ensure pricing accuracy.

Skills

Negotiation skills

Presentation skills

Relationship-building skills

Communication in English

Communication in Bahasa Malaysia

Education

Diploma or Degree in Hospitality, Business, Marketing, or related field

Job description

PAUL Malaysia is seeking a proactive and results-driven Catering Sales Manager to grow our catering and corporate sales business. This role is responsible for developing new business opportunities, managing client relationships, and delivering customized catering solutions that reflect PAUL’s French culinary heritage and premium standards.

Key Responsibilities

• Identify and develop new catering opportunities with corporate clients, event organisers, embassies, and institutions.
• Actively prospect, pitch, and close catering sales to meet monthly and annual targets.
• Expand PAUL Malaysia’s presence in corporate catering, meetings, events, and private functions.

Client Relationship Management

• Serve as the primary point of contact for catering clients from enquiry to post-event follow-up.
• Build long-term relationships to encourage repeat business and referrals.
• Handle client feedback professionally and coordinate resolutions where required.

Proposal & Quotation Management

• Prepare catering proposals, menus, and quotations in collaboration with Operations and Kitchen teams.
• Ensure pricing accuracy, margin control, and timely submission of proposals.
• Follow up on proposals to secure confirmations.

Event Coordination & Execution

• Coordinate closely with kitchen, logistics, and outlet teams to ensure smooth event execution.
• Conduct site visits and attend events when required to ensure service standards are met.
• Ensure all catering orders are delivered according to PAUL’s quality and brand standards.

Reporting & Administration

• Maintain catering sales records, pipelines, and client databases.
• Prepare weekly and monthly sales reports for management review.
• Track trends, customer preferences, and market opportunities.

Requirements

• Diploma or Degree in Hospitality, Business, Marketing, or related field.
• Minimum 3–5 years’ experience in catering sales, hospitality sales, or B2B sales (F&B preferred).
• Strong negotiation, presentation, and relationship-building skills.
• Good command of English and Bahasa Malaysia; other languages are an advantage.
• Self‑motivated, target-driven, and able to work independently.
• Willing to travel for client meetings and events when required.

Why Join PAUL Malaysia

• Represent an internationally recognized French bakery & café brand
• Opportunity to build and grow the catering business portfolio
• Collaborative working environment with strong operational support
• Clear performance expectations and growth opportunities