Business Development Manager – Power Generation / Genset Solutions

MBf Building Technology Sdn Bhd; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading power generation company in Kuala Lumpur is seeking an experienced Business Development Manager to drive sales initiatives in the Power Generation and Genset sector. The successful candidate will focus on developing strategic partnerships and identifying new business opportunities. A strong technical understanding of generator sets and excellent relationship-building skills are essential for this role, offering a competitive salary and growth opportunities.

Benefits

Competitive salary and performance-based incentives

Opportunities for professional growth

Exposure to high-impact regional and international projects

Qualifications

• Minimum 5–10 years of proven experience in sales or business development.
• Strong understanding of diesel and gas generator sets.
• Ability to manage multiple opportunities simultaneously.

Responsibilities

• Develop business development strategies to achieve sales targets.
• Identify and pursue new customers and market segments.
• Prepare technical-commercial proposals and presentations.
• Manage full sales cycle from lead generation to order closure.

Skills

Technical understanding of generator sets

Sales experience in Power Generation industry

Negotiation and presentation skills

CRM tools proficiency

Multilingual communication skills

Education

Bachelor’s degree in Electrical / Mechanical Engineering

Bachelor’s degree in Business Administration

Tools

MS Office Suite

Job description

Business Development Manager – Power Generation / Genset Solutions

We are seeking an experienced and driven Business Development Manager to lead sales and growth initiatives in the Power Generation and Genset (Diesel/Gas/Hybrid) segment. The successful candidate will be responsible for identifying new business opportunities, developing strategic partnerships, and driving revenue growth across key markets and customer segments.

This role requires a strong technical understanding of generator sets and power solutions, combined with exceptional commercial and relationship-building skills.

Key Responsibilities

• Develop and execute business development strategies to achieve sales targets and market share growth in the genset and power generation sector.
• Identify and pursue new customers, partners, and market segments (industrial, commercial, construction, telecom, data centers, oil & gas, etc.).
• Build and maintain strong relationships with EPC contractors, consultants, OEMs, and end-users.
• Prepare and deliver technical-commercial proposals, tenders, and presentations.
• Collaborate with the engineering and service teams to ensure customer satisfaction and timely project execution.
• Conduct market research to identify trends, competitor activities, and emerging technologies.
• Manage the full sales cycle from lead generation to order closure.
• Provide accurate sales forecasts, reports, and insights to senior management.
• Represent the company at trade shows, exhibitions, and industry networking events.

Qualifications & Experience

• Bachelor’s degree in Electrical / Mechanical Engineering, Business Administration, or related field.
• Minimum 5–10 years of proven experience in sales or business development within the Power Generation / Genset industry.
• Strong understanding of diesel and gas generator sets, hybrid power systems, and related electrical systems (switchgear, synchronization, control panels, etc.).
• Established network of contacts within target industries and regions.
• Excellent negotiation, presentation, and communication skills.
• Ability to work independently, meet deadlines, and manage multiple opportunities simultaneously.
• Proficiency in CRM tools, MS Office Suite, and sales reporting systems.

Preferred Skills

• Experience working with leading genset OEMs (Cummins, Perkins, CAT, MTU, FG Wilson, etc.) or authorized dealers.
• Familiarity with renewable and hybrid power solutions.
• Technical sales background or experience in project-based solution selling.
• Multilingual communication skills are an advantage.

What We Offer

• Competitive salary and performance-based incentives.
• Opportunities for professional growth in a dynamic, fast-growing sector.
• Exposure to high-impact regional and international projects.