B2B PPC Specialist — Data-Driven Growth & Remote Flex

Informa; Penang; On-site; MYR 60,000 - 75,000; Full time

Job summary

A global digital marketing firm in Penang is seeking a skilled PPC Specialist for their Ad Operations team. This role involves managing and optimizing pay-per-click campaigns on platforms including Google Ads and Microsoft Ads to enhance B2B digital service growth. The ideal candidate will bring over two years of leadership in PPC management, a strong analytical approach, and experience in the enterprise technology space. Great community culture and benefits are also highlights of this role.

Benefits

Great community with social events

Opportunity for career development

Generous PTO and additional leave days

Competitive benefits including health insurance

Wellbeing support through EAP and wellness apps

Qualifications

• 2+ years of experience managing PPC campaigns, ideally in a B2B tech environment.
• Strong understanding of multiple PPC platforms and their functionalities.
• Ability to analyze performance metrics and strategize based on data.

Responsibilities

• Manage and optimize PPC campaigns across multiple platforms.
• Conduct audience analysis and market research to develop targeted campaigns.
• Monitor campaign performance metrics and prepare detailed reports.

Skills

PPC campaign management

Analytical mindset

Digital marketing

Keyword research

Ad copy writing

Education

Degree in Marketing, Business, or related field

Tools

Google Ads

Microsoft Ads

LinkedIn Ads

Job description

A global digital marketing firm in Penang is seeking a skilled PPC Specialist for their Ad Operations team. This role involves managing and optimizing pay-per-click campaigns on platforms including Google Ads and Microsoft Ads to enhance B2B digital service growth. The ideal candidate will bring over two years of leadership in PPC management, a strong analytical approach, and experience in the enterprise technology space. Great community culture and benefits are also highlights of this role.