B2B Paid Media Specialist — ROI-Driven Growth

Brighttail; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading B2B marketing agency is seeking a Performance Marketing Specialist to join their digital team in Kuala Lumpur. The ideal candidate will manage comprehensive digital marketing campaigns, including Google Ads and LinkedIn Ads, for various clients. Responsibilities include strategy development, performance analysis, and collaboration with creative teams. Candidates should possess strong analytical, organizational, and communication skills, along with a bachelor’s degree in a relevant field. This role offers an opportunity in a dynamic environment where creativity and strategic thinking are key to success.

Qualifications

• Strong English proficiency and keen eye for numbers.
• Outstanding creative and strategic thinking ability.
• Proactive, self-motivated team player.

Responsibilities

• Develop and execute paid media strategies across Google Ads and LinkedIn Ads.
• Own end-to-end campaign management for clients, including budget and performance optimization.
• Conduct regular performance analysis and provide data-driven recommendations.

Skills

Creativity

Analytical skills

Interpersonal skills

Organizational skills

Time management

Presentation skills

Problem-solving

Education

Bachelor’s degree in Marketing, Business, Finance, or relevant field

Tools

Google Analytics

Google Tag Manager

Google Looker Studio

SEMRush

Microsoft Clarity

Job description

A leading B2B marketing agency is seeking a Performance Marketing Specialist to join their digital team in Kuala Lumpur. The ideal candidate will manage comprehensive digital marketing campaigns, including Google Ads and LinkedIn Ads, for various clients. Responsibilities include strategy development, performance analysis, and collaboration with creative teams. Candidates should possess strong analytical, organizational, and communication skills, along with a bachelor’s degree in a relevant field. This role offers an opportunity in a dynamic environment where creativity and strategic thinking are key to success.