Associate Director Performance Media

Publicis Groupe Holdings B.V; Kuala Lumpur; Hybrid; MYR 150,000 - 200,000; Full time

Job summary

A leading digital marketing firm in Malaysia is seeking an experienced digital consultant to lead and define their digital roadmap across various marketing channels. The ideal candidate should have a minimum of 8 years in a client-facing role, with strong communication skills and the ability to convert ideas into actionable strategies. Benefits include generous leave entitlements, comprehensive medical coverage, and a hybrid working schedule, including office closures for World Mental Health Day and festive celebrations.

Benefits

Generous leave entitlements

Cashless medical coverage

Life and personal accident insurance

Hybrid working schedule

Phone allowance

Qualifications

• Minimum 8 years in a client-facing consultative role in media or consulting.
• Strong business acumen and responsibility in marketing and communications.
• Proficient in presenting formal points of view internally and externally.

Responsibilities

• Lead and define the digital roadmap across key areas.
• Create digital media solutions to achieve marketing objectives.
• Act as a catalyst between various teams to drive digital excellence.
• Conduct 101 sessions for internal teams and clients.
• Improve digital planning capabilities.

Skills

Client facing consultative experience

Team management

Excellent communication skills

Strategic thinking

Inspirational leadership

Adaptability and learning

Job description

Responsibilities

• Lead and define the roadmap of digital across key areas – optimization of digital investment on SEM, Biddable Media, Display, Social Media, Data, E-commerce and Remarketing strategy.
• Create and deliver digital media solutions blending strategy, innovations & insights with creative excellence to achieve a brand’s marketing objective.
• Act as a catalyst between planning, social/content, tech/creative and performance media teams to drive overall digital excellence.
• Working with key agency clients directly to lead their digital propositions going forward.
• Be the consultant and provide digital expertise inputs to the planning and execution of digital marketing activities from content planning on website, online advertising, social media, SEM, mobile, CRM, E-commerce, Lead Generation, and other digital communication platforms.
• Be up to date about latest digital trends and local digital insights and ensuring this is implemented across the different digital touchpoints. Knows where to find the right digital target audience and provide strategic recommendation on digital planning.
• Ensure complete support in the activation of digital campaigns to hit and exceed clients’ expectations/agreed KPIs.
• Support new business pitch work, whenever required.
• Conducting digital 101 sessions for internal team as well as clients.
• Setting digital SOPs in place to deliver best in class digital campaigns and results.
• Improving digital capabilities of planning teams – driving operational excellence.

Qualifications

• Min. 8 years’ experience in a client facing consultative role, primarily in a media or consulting discipline.
• Progressive levels of responsibility and business acumen in marketing and communications, team management,
• Excellent written, verbal and presentation skills –effectively presents formal POV internally and externally
• Converts ideation into strategy and operational plans to create breakthrough results – leverages broad and deep understanding on industry, media, marketplace, client and company
• Strong EQ - Excellent inspirational team leader - demonstrated ability to establish high levels of trust and credibility internally and externally and influence others to action; actively open to learn from others at all levels
• Team oriented- approachable and viewed as coach and mentor to others

Benefits

• Generous leave entitlements, including birthday leave, rest day and family care leave.
• Office closure for World Mental Health Day 10th October.
• Additional Company closure for all 4 major festive Celebrations
• Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
• Life and personal accident insurance and group hospitalization and surgery.
• A hybrid working schedule and with Friday disconnects.
• Rest Relax & Recharge - office closure last week of December every year.
• Phone Allowance